Content Creator

Content Creator Position

A creative and versatile Content Creator is part of Easterseals-Goodwill's Communications team. This position requires a self-motivated individual with strong writing, design, and production skills, eager to build a career supporting a mission-driven organization. The Content Creator is responsible for developing and creating content for a wide variety of platforms, including social media, email marketing, digital signage, print materials, traditional media, advertising campaigns, website, and digital marketing initiatives. This position plays a vital role in enhancing our brand presence, supporting program awareness, driving engagement for our services, increasing Goodwill store donations and shoppers, and effectively communicating with diverse internal and external audiences.

Key responsibilities :

Content Development : Write, design, and produce engaging content for social media, email marketing campaigns, print materials, digital front-of-house and back-of-house signage, website updates, traditional and digital advertising, and more.

Creative Production : Conceptualize and produce original graphics, photos, and video content aligned with Easterseals-Goodwill's brand standards.

Campaign Support : Collaborate with the Communications team to support multi-faceted marketing and public relations campaigns that promote programs and services, Goodwill stores, and fundraising initiatives.

Program and Goodwill Retail Understanding : Maintain a strong working knowledge of Easterseals-Goodwill programs, referral sources, community partners, and store operations to create informed and accurate content.

Brand Stewardship : Ensure all content reflects Easterseals-Goodwill's brand identity, mission, and values.

Data-Driven Approach : Suggest improvements for content effectiveness and audience engagement based on data.

Project Management : Manage multiple complex projects simultaneously, meeting deadlines and maintaining high-quality standards.

This position is based in one of Easterseals-Goodwill's sites. Requirements :

Demonstrates strong writing, editing, and storytelling skills.

Working knowledge of the production of multi-media marketing materials.

Working knowledge of social marketing tactics to promote mission and brand-related initiatives.

Competency with video editing software.

Excellent web, social media, and print content writing and proofreading skills.

Excellent communication skills.

Physical Requirements :

Must be able to travel throughout the 4-state region (MT, ID, WY, UT) to capture content at Goodwill stores and program sites.

Ability to move independently or with reasonable accommodation within the facility and community.

Applicant must be physically and mentally able to perform all requirements of the job.

All positions require the completion of a background check.

Experience :

0-2 years experience in content development, graphic design, advertising creative, online marketing, video editing, writing, and artificial intelligence (AI).

Proficiency with software programs, including Adobe Creative Suite, Canva, and Microsoft Office to produce marketing pieces.

Easterseals-Goodwill offers a comprehensive and competitive benefits package. For full info follow application link. Easterseals-Goodwill is an Affirmative Action / Equal Opportunity Employer and encourages applications from the disabled, minorities, women, and veterans of the U.S. armed services. ESGW will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.