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Director, Brands
Director, BrandsWasserman • New York, New York, United States
Director, Brands

Director, Brands

Wasserman • New York, New York, United States
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  • [job_card.full_time]
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Join to apply for the Director, Brands role at Wasserman.

Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans.

Headquartered in Los Angeles, Wasserman’s presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney.

Job Overview

Wasserman is looking for an experienced Director to serve as a core team member of the Brand Consulting team. Exceptional candidates will have a demonstrated track record of project management success across a mix of long‑term assignments and shorter‑term client projects. The Director will not only be responsible for day‑to‑day leadership of client scopes, but also consistently provide excellent customer service as the primary point of contact for those clients and related stakeholders (e.g. third‑party agencies, partners). Finally, the Director should be comfortable operating across a range of sponsorship industry topics including partnership strategy, activation ideation and planning, and sponsorship measurement. The ideal candidate will have the ability to cultivate and maintain relationships across all levels. This person will also have strong coaching and mentoring skills to lead and develop junior team members.

What You’ll Do

Serve as the client’s primary day‑to‑day point of contact, proactively anticipating client needs and diligently managing action items.

Build and maintain strong relationships with relevant stakeholders and business units, both within the client and among third parties.

Lead the development of detailed client scopes and related project plans that transform business development conversations into detailed blueprints for project structure and execution.

Support a wide range of business development efforts, including the creation of new client pitches, responses to RFPs, and general logistical support across a variety of client and prospect conversations.

Synthesize data and research findings across and among various custom and syndicated sources to build influential storylines and presentations (e.g. strategic plans, market landscapes, valuations, etc.).

Provide senior guidance on POV and intelligence deliverables.

Understand the client context at a fundamental level to be able to make strategic recommendations on sponsorship partners, contractual assets, and new opportunities.

Proactively identify opportunities to provide additional services to clients as well as new partnership and platform ideas that fit brand objectives and marketing principles.

Lead between 1‑3 junior staff as needed on a project‑by‑project basis.

What We’re Looking For

Minimum of a Bachelor’s Degree.

7+ years of relevant experience with a minimum of 3 years of direct experience in account and project management (preferably in the sports or entertainment field).

NFL experience preferred.

Experience in managing and supporting strategic alliances and / or marketing partnerships in a Fortune 500 setting.

Exceptional oral and written communication skills.

Highly organized with obsessive attention to detail.

Well‑developed analytical capabilities, particularly in valuing and measuring sponsorships.

Superior interpersonal skills for the creation, maintenance, and enhancement of client relationships.

Able to plan and execute projects with minimal direction and a high level of initiative, working well independently and in a team environment.

Strategically minded with strong problem‑solving skills and an ability to synthesize large amounts of data while considering program needs and budget parameters.

Effective negotiation skills and familiarity with the contractual language.

Working knowledge of project management fundamentals, including supervision of and delegation to multiple direct reports.

Must be able to multi‑task and be flexible enough to react competently under challenging circumstances.

High‑level proficiency with Microsoft Office applications, with advanced skills in PowerPoint and Excel for deck development and data management.

Base salary range : $110k – 140k, plus bonus potential if applicable for the role. Actual base salary is dependent on several factors including but not limited to market dynamics, location and region, experience, specialized skills / training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc. The salary range listed is just one component of the total compensation package for employees. Compensation decisions are dependent on circumstances of each role.

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

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Director Brand • New York, New York, United States

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