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Senior Specialist, Marketing
Senior Specialist, MarketingUSA Jobs • Boston, MA, US
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Senior Specialist, Marketing

Senior Specialist, Marketing

USA Jobs • Boston, MA, US
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Customer Facing Application Strategy And Operations Senior Specialist

Reporting to the CFA Strategy and Operations Lead, the Customer Facing Application (CFA) Strategy and Operations Senior Specialist executes the strategic roadmap for US Commercial customer-facing applications, including the evolution of Veeva and Veeva Account Management.

Through a deep understanding of customer-facing roles, including that of the Field Sales Representative and Key Account Manager, this individual will partner closely with internal stakeholders across business and technical teams, as well as external providers to evolve our strategic customer engagement model. The CFA senior specialist will directly contribute to the transformation to a bi-directional engagement model through our Veeva capabilities and processes for field representatives.

The individual will condense the desired changes or strategic platform enhancement requests into consumable artifacts for distribution / sharing with impacted stakeholders to address both long and short-term issues facing field sales. The individual will represent the field facing channel to drive an omnichannel experience with our customers. The individual will triage and address operational issues that arise related to capability modifications. These capabilities align to key field sales competencies, namely, customer activity reporting, product promotion and business acumen.

Success in this role will require strong project management skills and an effective partnership across many functions including Sales Leadership, Account Executive Leadership, US Market Operations, Technical, Training, Compliance and Communications teams.

This role will ensure :

  • Realization of the US Commercial CFA roadmap
  • Drive an omnichannel experience with our customers representing the field facing channel
  • CFA capabilities are functioning as intended
  • Related business processes are executed to ensure capabilities continue to be fully realized
  • Processes are aligned with compliance requirements
  • Core strategic platform upgrades are prepared for from a business perspective
  • Operational issues are triaged and addressed in a manner that meets the needs of the business

Responsibilities and deliverables include, but are not limited to :

  • Drive creation of planned approach, identify expert stakeholders for engagement and contribution to scope of work
  • Facilitate close collaboration with US Market Operations, Sales Operations, Communication and other critical stakeholder teams to execute against planned approach
  • Engage with legal, compliance, and other similar bodies to seek guidance and alignment on new / novel approaches for customer interactions with the field
  • Communicate with senior Sales and Account Leadership to align on approach, share progress, and for risk mitigation
  • Partnering with technical and / or strategic partners to lead the implementation of capabilities
  • Define and execute against a plan to measure success
  • Required Education : Bachelor's degree

    Required Experience and Skills :

  • Strong project management skillset
  • Business analysis, problem solving, understanding of sales and marketing strategic priorities
  • Minimum 3 years' experience in Sales / Marketing Operations, field sales, or account management
  • Demonstrated ability to collaborate, plan and execute
  • Experience in the development or implementation of capabilities (e.g., requirements definition, user acceptance testing)
  • Communication and cross-functional collaboration
  • Business process design / re-design
  • Strategic thinking, business acumen, problem solving, understanding of sales and marketing
  • Ability to negotiate and influence key stakeholders, and lead without authority
  • Strong verbal and written communication skills
  • High Compliance IQ : A strong understanding of field sales policy and compliance priorities within a pharmaceutical organization, including the ability to apply to a variety of real-world scenarios.
  • Ability to articulate customer-facing challenges or opportunities to simplify and improve processes to a large matrix cross functional team
  • Leadership Skills including :
  • Entrepreneurship : Having patient and customer orientation; placing a high priority on the internal or external customer's perspective when making decisions and taking action; implementing service practices that meet the customers' and own organization's needs.
  • Ownership and Accountability : taking ownership; setting high standards of performance for self and others; assuming responsibility and accountability for successfully completing assignments or tasks; self-imposing standards of excellence rather than having standards imposed.
  • Execution Excellence : taking prompt action to accomplish work goals, per compliance standards; taking action to achieve results beyond what is required; being proactive.
  • Strategic Planning - prioritizing and planning; establishing an action plan for self and others to complete work efficiently and on time by setting priorities, establishing timelines, leveraging resources.
  • Change Catalyst : demonstrating adaptability; maintaining effectiveness when experiencing major changes in work responsibilities or environment (e.g., people, processes, structure, or culture); adjusting effectively to change by exploring the benefits, trying new approaches and collaborating with others to make the change successful
  • Preferred Experience and Skills :

  • Experience working in Veeva
  • Passion for working with technology products and solving consumer needs
  • Knowledge / experience with the US marketplace
  • Understanding of launch products and timelines
  • Required Skills :

  • Account Management, Adaptability, Agile Methodology, Animal Health Sales, Business Acumen, Business Management, Business Processes, Communication, Company Due Diligence, Creative Campaign Development, Customer Engagement, Entrepreneurship, Interpersonal Relationships, Marketing, Marketing Budget Management, Marketing Data Analysis, Marketing Management, Marketing Strategy Implementation, Market Research, Pricing Strategies, Product Lifecycle Management (PLM), Product Roadmap, Project Management, Strategic Customer Development
  • Preferred Skills :

  • Account Management, Adaptability, Agile Methodology, Animal Health Sales, Business Acumen, Business Management, Business Processes, Communication, Company Due Diligence, Creative Campaign Development, Customer Engagement, Entrepreneurship, Interpersonal Relationships, Marketing, Marketing Budget Management, Marketing Data Analysis, Marketing Management, Marketing Strategy Implementation, Market Research, Pricing Strategies, Product Lifecycle Management (PLM), Product Roadmap, Project Management, Strategic Customer Development
  • The salary range for this role is $114,700.00 - $180,500.00. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

    We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https : / / jobs.merck.com / us / en / compensation-and-benefits.

    You can apply for this role through https : / / jobs.merck.com / us / en (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.

    San Francisco Residents Only : We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

    Los Angeles Residents Only : We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance

    Search Firm Representatives Please Read Carefully

    Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

    Employee Status : Regular

    Relocation : No

    VISA Sponsorship : No

    Travel Requirements : 10%

    Flexible Work Arrangements : Remote

    Shift : 1st - Day

    Valid Driving License : No

    Hazardous Material(s) : N / A

    Job Posting End Date : 12 / 17 / 2025

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