Manager, Digital Customer Engagement

Manager Digital Customer Engagement

Join Our Dynamic Team

Overview

Parksite, a 100% employee-owned company, is seeking experienced Manager of Digital Customer Engagement. This role sits at the intersection of technology, customer experience, and revenue growth. Reporting to the IT Director of Business Applications, the Manager, Digital Customer Engagement owns and delivers customer-facing digital platforms that support sales, retention, grow revenue, and strengthen long-term customer relationships. You’ll blend hands-on execution with strategic ownership while serving as the primary IT lead for digital customer engagement solutions across the organization.

Why Join Our Team?

• Build your career in a thriving industry
  • Play a critical role in shaping a modern, digital-first customer experience that directly impacts revenue, efficiency, and customer loyalty.
  • Partner cross-functionally with Sales, Marketing, Customer Service, Operations, and IT to influence how customers interact with our brand and platforms.
  • Own high-visibility digital platforms and roadmaps that evolve with the business and support both B2B and B2C customers.
• Comprehensive Benefits Package
  • 401(k) Program to secure your financial future
  • Company-Paid Life Insurance
  • Health, Dental, Vision, and Flexible Spending Insurance Plans
  • Paid Holidays
  • Paid Time Off (PTO)
  • Employee Stock Ownership Program (ESOP)
  • Bonus Incentives for employee referrals
• Professional Development
  • Opportunity to deepen expertise in CRM, customer portals, web, and mobile platforms while leading enterprise-level initiatives.
  • Exposure to strategic roadmap ownership, vendor management, and cross-functional leadership.
  • Continuous learning through hands-on delivery, iterative improvements, and collaboration with experienced business and IT leaders.

What You’ll Do

• Own the day-to-day management, performance, and enhancement of customer-facing digital platforms, including CRM systems, customer portals, and web and mobile applications.
• Serve as the system owner for digital customer engagement tools and their integrations across the enterprise.
• Drive configuration, extension, and optimization of digital platforms to meet evolving business needs.
• Act as the primary IT point of contact for Sales, Marketing, and Customer Service teams.
• Own and maintain the customer digital platform roadmap, aligning initiatives with business priorities and capacity.
• Gather, refine, and translate business requirements into actionable, scalable technical solutions.
• Partner with business leaders to prioritize enhancements based on value, impact, and resource availability.
• Lead projects and platform enhancements from concept through delivery, ensuring quality execution.
• Manage external vendors, consultants, and system integrators to ensure successful outcomes.
• Coordinate testing, deployment, and change management activities to support adoption and usability.
• Ensure projects are delivered on time, within scope, and within budget.
• Ensure customer data flows accurately across CRM, ERP, marketing, and service systems.
• Support basic reporting, dashboards, and analytics related to customer engagement and behavior.
• Partner with data and analytics teams to improve visibility into customer journeys and engagement trends.
• Enable business teams with easy-to-use, scalable digital tools that enhance customer experience, engagement, and retention.

What You Bring

Required Qualifications

• Education & Experience
  • Bachelor’s degree in information systems, Business, or a related field, or equivalent professional experience.
  • 10+ years of experience in IT, business applications, or digital platform environments.
  • Proven experience delivering customer-facing digital solutions such as CRM systems, customer portals, or web platforms, including leadership or ownership responsibilities.
• Skills & Abilities
  • Proven experience delivering customer-facing digital solutions including CRM systems, customer portals, and web platforms.
  • Demonstrated experience supporting both B2B and B2C customer-facing solutions.
  • Hands-on experience working directly with business stakeholders and end customers to understand needs and expectations.
  • Strong problem-solving skills with the ability to assess complex challenges and manage multiple priorities in parallel.
  • Strong internal marketing skills, including the ability to develop and communicate compelling value propositions for digital initiatives.
  • Strong ownership mentality with accountability for outcomes, performance, and continuous improvement.
  • Ability to translate business needs and customer requirements into practical, scalable technical solutions.
  • Customer-centric mindset paired with operational discipline and attention to execution.
  • Clear, confident communicator able to effectively engage both technical and non-technical audiences.
• Physical Requirements
  • Ability to work primarily in an office or hybrid environment with extended periods of computer use.
  • Ability to participate in meetings, workshops, and collaborative sessions with internal and external partners.
  • Ability to occasionally travel as needed to support projects, vendors, or business partners.
• Pre-Employment Requirements
  • Ability to pass pre-employment physical, drug screen, and background check
  • Authorization to work in the United States

Preferred Qualifications

• Experience in with mid-market organizations using platforms such as Salesforce, Infor ERP, or similar systems.
• Experience managing vendors, consultants, and external partners.
• Experience with customer journey mapping and customer experience optimization.
• Experience working in agile or iterative delivery environments.

Work Environment

• Collaborative, cross-functional environment partnering closely with Sales, Marketing, Customer Service, Operations, and IT teams.
• Fast-paced, results-driven setting focused on continuous improvement and customer experience excellence.
• Balance of strategic planning and hands-on execution.
• Interaction with internal stakeholders, external vendors, and system integrators.
• Emphasis on accountability, ownership, and measurable business impact.
• Use of modern digital tools, platforms, and analytics to drive decision-making.
• Supportive leadership culture that values innovation, transparency, and teamwork.
• Opportunity to influence enterprise-wide digital initiatives.

About Our Companies

Parksite
Parksite is a premier sales, marketing, and distribution company serving the building industry with a focus on both interior and exterior products. We supply top fabricators and building material dealers with category-leading products for residential, commercial, and remodeling markets. Our unique marketplace niche is education. We identify products with distinctive applications and educate architects, builders, and designers on their value. This approach has made us an industry leader with each product line we represent. We combine marketing expertise and industry knowledge to create demand for our supplier business partners. We help build brands.

Atlantic Plywood Corporation (APC)
Since 1974, Atlantic Plywood Corporation has delivered the highest quality and best value to our customers. This philosophy has helped us grow into a regional industry leader, distributing a wide range of quality hardwood plywood and panel products throughout the Eastern United States. Our many satisfied customers know that Atlantic Plywood offers not only dependable products and services but also a convenient, cost-effective partnership that helps their business grow.

Career Growth Opportunities

• Opportunity to expand ownership of enterprise digital platforms and customer experience strategy.
• Pathways to broader leadership roles within IT, digital transformation, or customer experience.
• Increased influence over enterprise roadmap planning and technology investments.
• Exposure to senior leadership and cross-functional decision-making.
• Continuous growth through complex, high-impact digital initiatives.

Ready to Build Your Future with Us?

Join a team where your hard work is recognized and rewarded. As a Warehouse Associate, you'll gain valuable skills, work with quality products, and become part of an employee-owned company that invests in your success. We are Equal Opportunity Employers committed to building diverse and inclusive teams.

How to Apply

If you're ready to join a dynamic team in the wholesale building materials industry, we want to hear from you! Apply today and take the first step toward a rewarding career with growth potential.

Qualifications are a guide, not a checklist. If you think you can make an impact here, we want to hear your story.