Campaign Manager-Senior Associate

Campaign Manager-Senior Associate

The Consumer Bank Acquisition Marketing team is responsible for driving incremental, high?quality customer growth by launching and leading direct-to-consumer marketing campaigns that acquire new customers and deepen existing relationships. The Acquisition Marketing Campaign Management team is seeking an energetic, motivated and experienced marketing campaign manager to oversee the development and execution of creative advertising campaigns and paid media strategies.

As a Campaign Manager-Senior Associate on the Paid Media team, you should have strong project management skills, a deep understanding of creative processes, and hands-on experience with paid media planning and buying. You will lead the execution of Paid Media programs for expansion markets and new strategic initiative in partnership with the internal Brand team.

Job responsibilities :

• Collaborate with creative teams to develop campaign concepts, messaging, and deliverables
• Guide internal stakeholders through the creative process, from ideation to final production
• Ensure creative assets align with strategic priorities and brand standards
• Traffic assets to publishers in partnership with media buyers
• Perform quality assurance of ads in market
• Manage invoicing and budget tracking
• Review media performance on an ongoing basis
• Identify optimization opportunities to deliver effective results against business targets

Required qualifications, capabilities and skills :

Preferred qualifications, capabilities and skills :