Senior Director, Analytics & Demand Generation

Senior Director, Analytics & Demand Generation

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data securing and protecting private information more effectively Elastic's complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

What Is The Role

We're hiring a standout Senior Director of Marketing Insights & Analytics! You will have a passion for turning data into a competitive advantage across Elastic's global marketing efforts. Drive smarter planning, execution, and measurement to improve investments and fuel engagement, growth, and value.

This role will connect insight to action, working across marketing, sales, and PMM to guide smarter investments, optimize attribution, and harness AI to accelerate decision-making and execution!

What You Will Be Doing

• Apply sophisticated analytics to surface actionable insights that improve marketing investments, optimize performance, and drive growth and return on investment
• Evolve attribution models to be more intuitive and explainable, increasing trust in how marketing impact is measured and guiding smarter budget allocation
• Develop and operationalize a customer journey framework, modeling the moments that matter and the key activities that propel individuals and accounts through each stage; partner with Marketing Ops and functional teams to tag, track, and enable measurement at every step
• Transform how marketers interact with data by defining requirements for an AI interface that enables exploration, actionable insights, and accelerated decision-making
• Extend discoverability metrics beyond our site to where our audiences actively engage, including LLM citations and results
• Partner with marketing leadership and RevOps to set annual and cascading targets across the funnel, ensuring alignment to growth objectives and consistent measurement with a proactive process for correcting course when needed
• Deliver clear, data-backed insights on content effectiveness, campaign return on investment, and funnel performance to inform marketing, regional, and event investment decisions
• Build clear, accessible visualizations that make sophisticated data easy to apply from planning through execution, accelerating a data-driven culture across marketing
• Enable personalization at scale by surfacing insights that guide targeting, content, and engagement strategies

What You Bring

The typical starting salary range for this role is :

$200,400 - $316,900 USD

The typical starting salary range for this role in the select locations listed above is :

$240,300 - $380,200 USD

Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you're looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn't matter if you're just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

Different people approach problems differently. We need that. Elastic is an equal opportunity / affirmative action employer committed to diversity, equity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co We will reply to your request within 24 business hours of submission.