Director, Channel and Federal Marketing

Director, Channel And Federal Marketing

Nucleus Security is a fast-growing cybersecurity company, pioneering a game-changing approach to Vulnerability and Exposure Management. Our platform helps enterprises and government organizations unify vulnerability, asset, and threat data, prioritize risk, and drive faster remediation. As a result, we're seeing phenomenal growth as some of the top companies in the world adopt our platform. We have an amazing team who will fight beside you to accomplish the impossible, and we offer great benefits.

Position Summary

We are seeking a Director, Channel and Federal Marketing to play a critical role in driving growth for two of our most important go-to-market areas:

• Channel Marketing Expanding and enabling our partner ecosystem across resellers, VARs, alliances, and MSSPs.
• Federal Marketing Leading marketing strategy and execution to build Nucleus's presence across federal agencies and defense contractors.

This role is highly cross-functional, working closely with our Channel Sales and Federal Sales leaders, as well as product marketing, demand generation, and executive leadership. Reporting to the CMO, the Director will design and execute marketing programs that increase awareness, generate demand, and accelerate pipeline growth in both the channel and federal markets.

Key Responsibilities

Channel Marketing (VARs, Resellers, MSSPs):

• Set the channel marketing strategy globally across the Nucleus partner ecosystem.
• Build joint demand generation programs with partners (events, webinars, campaigns, incentives).
• Support MSSP program growth, developing campaigns to recruit, enable, and co-market with MSSP partners.
• Develop partner-specific collateral, case studies, sales tools, and enablement materials.
• Track performance of channel programs, measuring ROI and contribution to pipeline.

Federal Marketing:

• Define and execute the marketing strategy for the federal and SLED markets, supporting growth across agencies, DoD, and defense contractors.
• Develop and run campaigns aligned with federal mandates, frameworks, and compliance initiatives (FedRAMP, NIST, CMMC, FISMA, CDM).
• Support the Federal Sales team with tailored messaging, collateral, and programs that address agency priorities and compliance requirements.
• Manage federal and SLED event strategy, including trade shows, summits, and government cybersecurity forums.
• Create content and thought leadership that highlights Nucleus's differentiation and relevance to federal buyers.

Cross-Functional Leadership:

• Collaborate with Sales, Product Marketing, and Demand Gen, to ensure consistent messaging across all channels.
• Partner with sales leadership to align marketing investments with pipeline and revenue goals.
• Provide reporting and visibility on partner marketing performance, pipeline contribution, and federal program impact.
• Manage budgets, MDF, and program ROI with accountability to senior leadership.

Experience & Qualifications:

• 5+ years of B2B channel marketing experience in cybersecurity, with demonstrated success engaging VARs, distributors, resellers, and MSSPs.
• Experience marketing to US Federal and SLED customers; knowledge of federal compliance frameworks preferred (FedRAMP, NIST, CMMC, FISMA).
• Strong track record of building and executing joint partner campaigns that drive measurable pipeline.
• Experience with partner portals and partner communications.
• Familiarity with Salesforce, Hubspot, and channel marketing systems.
• Self-starter, comfortable operating in a fast-paced, high-growth environment.
• Must be articulate, possess excellent communication and presentation skills, and the ability to influence across internal teams and with external partners.
• Great attention to detail and focus on quality of results.
• Ability to think, plan and execute resourcefully.
• Personal attributes should include organized, self-aware, high energy team player with a strong work ethic, not conflict-averse and a good sense of humor.
• Some travel required.

Why You Should Be Excited:

• Work on a truly unique solution that's defining a market and making an actual impact.
• Work with one of the best teams in cybersecurity. We have a lot to get done and we work extremely hard, but we also laugh and have fun in the process.
• Outstanding benefits - flexible work hours, fully remote, flexible PTO, 401k company contribution, generous education and training budget, 100% company-paid healthcare optionsand that's just a start.

At Nucleus we are committed to achieving excellence in our field by combining diversity, collaboration, teamwork, and pride in our work. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or disability.