A company is looking for a Demand Generation Manager to drive enterprise lead generation and optimize marketing campaigns.
Key Responsibilities
Launch and optimize campaigns across various channels including paid, email, social, and events
Build and utilize signals infrastructure for engagement across websites and products
Architect and manage account-based programs targeting enterprise platform and cloud infrastructure teams
Required Qualifications
5+ years of experience in demand generation or account-based marketing for technical or enterprise SaaS
Experience targeting technical buying committees with support from product marketing
Metrics-driven approach to delivering quality leads and analyzing funnel metrics
Ability to build initiatives from scratch in a scrappy, experimental, and data-driven manner
Collaborative mindset with a focus on ownership and low ego in partnership with sales
Demand Generation Manager • Columbus, Ohio, United States