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Product Strategist
Product StrategistBlueCross BlueShield of South Carolina • Columbia, SC, US
Product Strategist

Product Strategist

BlueCross BlueShield of South Carolina • Columbia, SC, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Product Manager

Develops a comprehensive strategy for assigned products, capabilities, and solutions. Leads implementation and ongoing collaboration with multi-functional teams and develops tools & initiatives to establish a sustainable, differentiated, brand-consistent market presence.

This position is full-time (40 hours / week, 8 hours / day) Monday Friday and is located at 4101 Percival Road in Columbia, SC.

What You'll Do :

  • Develops a product's long-term vision and strategy to include a 3 to 5-year roadmap. Works with Manager, subject matter experts and Lines of Businesses to develop and implement new products / capabilities / solutions that meet business objectives.
  • Conducts market research to monitor trends and efficacy of product suite. Makes regular recommendations to management based on tracking and trends identified. Analyze customer feedback and needs to drive solutions.
  • Creates approach to market product at all stages of product life, to include measurable performance metrics. Directs marketing position and messaging appealing to market and supporting strategy. Partners with Communications area to deliver messaging in creative and enhanced methods.
  • Manages product budget. Plans and budgets / estimates resources needed. Responsible for contracting, negotiation, service level agreements and additional duties as assigned.

To Qualify for This Position, You'll Need :

Required Education :

  • A Bachelor's degree in a job-related field.
  • Degree Equivalency : 4 years of job-related work experience OR an Associate's degree AND 2 years of experience.
  • Required Work Experience :

  • 3 years of product experience (wellness, virtual care, transparency, etc.).
  • Required Software and Tools :

  • Microsoft Office Suite.
  • We Prefer You to Have :

  • A Bachelor's degree in Marketing, Business Administration or other job-related field.
  • Previous marketing experience.
  • Experience with performance measurement.
  • Previous legal experience.
  • Analytical mindset.
  • Data driven.
  • Experience managing third party services / vendors.
  • What Blue Can Do for You :

  • 401(k) retirement savings plan with company match.
  • Subsidized health plans and free vision coverage.
  • Life insurance.
  • Paid annual leave the longer you work here, the more you earn.
  • Nine paid holidays.
  • On-site cafeterias and fitness centers in major locations.
  • Wellness programs and a healthy lifestyle premium discount.
  • Tuition assistance.
  • Service recognition.
  • What to Expect Next :

    After submitting your application, our recruiting team members will review your resume to ensure you meet the qualifications. This may include a brief telephone interview or email communication with our recruiter to verify resume specifics and salary requirements.

    Equal Employment Opportunity Statement :

    BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age, race, color, national origin, sex, religion, veteran status, disability, weight, sexual orientation, gender identity, genetic information or any other legally protected status. Additionally, as a federal contractor, the company maintains affirmative action programs to promote employment opportunities for individuals with disabilities and protected veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal, state and local laws and regulations.

    We are committed to working with and providing reasonable accommodations to individuals with disabilities, pregnant individuals, individuals with pregnancy-related conditions, and individuals needing accommodations for sincerely held religious beliefs, provided that those accommodations do not impose an undue hardship on the Company.

    If you need special assistance or an accommodation while seeking employment, please email mycareer.help@bcbssc.com or call 800-288-2227, ext. 47480 with the nature of your request. We will make a determination regarding your request for reasonable accommodation on a case-by-case basis.

    We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer.

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