Talent.com
Senior Manager, Fan Engagement & Grassroots Marketing
Senior Manager, Fan Engagement & Grassroots MarketingBoston Unity Soccer Club LLC • Boston, MA, United States
Senior Manager, Fan Engagement & Grassroots Marketing

Senior Manager, Fan Engagement & Grassroots Marketing

Boston Unity Soccer Club LLC • Boston, MA, United States
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
  • [job_card.part_time]
[job_card.job_description]

Senior Manager, Fan Engagement & Grassroots Marketing

About Boston Legacy FC

Boston Legacy FC (the “Club”) is Boston’s new professional women’s soccer team, set to begin play in the National Women’s Soccer League in 2026. We are dedicated to building a championship-caliber organization on and off the pitch. We are passionate about advancing women’s sports, investing in our local community, and redefining the future of professional soccer. As a startup club with a big vision, we’re building from the ground up—and looking for entrepreneurial team members who want to be part of something extraordinary.

Reports to : VP Marketing

The Role

The Senior Manager, Fan Engagement and Grassroots Marketing will serve as a key leader in shaping how Boston Legacy FC connects with fans, communities, and supporter groups across Boston and the greater region. This role will be responsible for setting the vision, strategy, and execution of grassroots marketing and supporter engagement, ensuring that every interaction deepens loyalty and grows the club’s fan base. The Senior Manager will oversee the Fan Engagement calendar, direct the Street Team program, build and manage community and supporter relationships, and collaborate across departments to deliver an outstanding fan experience on matchdays and beyond.

Key Responsibilities

  • Develop and lead the overall fan engagement and grassroots marketing strategy to drive community connection, fan growth, and supporter satisfaction.
  • Represent Boston Legacy FC at grassroots events, partner activations, and supporter gatherings.

Program & Team Management

  • Lead, train, and manage full time employees and part time Street Team members, ensuring they are equipped to deliver high-quality activations and generate leads.
  • Own the planning, execution, and reporting of the fan engagement calendar , including grassroots activations, supporter events, and pub partner programs.
  • Oversee fan engagement budgets, ensuring resources are allocated efficiently and activations deliver measurable ROI.
  • Data & Insights

  • Establish KPIs for fan engagement programs and track performance through fan data, lead generation, and event reporting .
  • Partner with the Business Intelligence team to analyze trends and apply insights to strengthen engagement strategies.
  • Support fan research initiatives to identify opportunities for growth and community impact.
  • Matchday & Non-Matchday Activation

  • Direct grassroots and community engagement programming on matchdays and non-matchdays, including social responsibility initiatives, pub partner activations, and local community outreach .
  • Collaborate with the Fan Experience team to ensure that all fan-facing activations enhance the overall supporter journey.
  • What We’re Looking For

  • Bachelor’s Degree
  • Minimum of 5-7 years of experience in marketing, fan experience, fan engagement, sales, or an equivalent field
  • A proven self-starter who takes initiative without waiting for direction and who can find creative solutions
  • Strong project management skills, with experience in event planning, managing calendars and budgets
  • Excellent communication and interpersonal skills, specifically experience in building relationships across different cultures and community groups.
  • Ability to work flexible hours, including evening, weekends, and holidays, as required by game schedules or events.
  • Why Join Us? You’ll be part of a founding team creating a legacy—literally. Boston Legacy FC is more than a soccer club; it's a movement. We offer a unique opportunity to shape the future of a professional sports organization in one of the most passionate sports markets in the world.

    Boston Legacy FC is proud to be an equal opportunity employer. We are committed to building a diverse, inclusive, and equitable workplace where all individuals are respected, valued, and empowered.

    We do not discriminate on the basis of race, ethnicity, color, national origin, ancestry, gender, gender identity or expression, sexual orientation, marital or parental status, religion, age, disability, neurodiversity, veteran status, citizenship status, or any other legally protected characteristic.

    Boston Legacy FC is dedicated to fostering a workplace that reflects the vibrant and diverse community we serve—on and off the pitch.

    If you require a reasonable accommodation during any part of the hiring process, please let us know. We're happy to support you.

    #J-18808-Ljbffr

    [job_alerts.create_a_job]

    Senior Manager Engagement • Boston, MA, United States

    [internal_linking.related_jobs]
    Engagement Manager

    Engagement Manager

    Cradle • Boston, MA, United States
    [job_card.full_time]
    Proteins are the molecular machines of life, used for many therapeutic, diagnostic, chemical, agricultural and food applications. Designing and optimizing proteins takes a lot of expert knowledge an...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Manager, Business Development, Cell & Gene Therapies

    Senior Manager, Business Development, Cell & Gene Therapies

    Fresenius Kabi USA, LLC • North Andover, MA, United States
    [job_card.full_time]
    The Senior Manager, Business Development, will play a critical role in driving global sales and business development strategy for our cutting-edge Cell and Gene Therapies (CGT) Technologies divisio...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Community Engagement Specialist

    Community Engagement Specialist

    Spectrum Health Systems, Inc • Lawrence, MA, United States
    [job_card.full_time]
    Lawrence, MA - Peer Recovery Program.Monday-Friday, 8 : 30am-5 : 00pm with occasional Saturdays.Flexible availability, including evenings and weekends. Health, dental, vision insurance.Discounts on wide...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Side Hustle Project Lead

    Side Hustle Project Lead

    Finance Buzz • Lynnfield, Massachusetts, US
    [job_card.full_time] +1
    We’re offering a role for someone who wants to lead their own side-income project in their spare time.You’ll explore various proven side hustles, select the ones that fit your lifestyle, and run th...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Marketing Manager, Global Running

    Senior Marketing Manager, Global Running

    New Balance Athletics, Inc. • Boston, MA, United States
    [job_card.part_time]
    Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven b...[show_more]
    [last_updated.last_updated_1_day] • [promoted]
    Travel Occupational Therapist (OT) - $2,070 per week in Brockton, MA

    Travel Occupational Therapist (OT) - $2,070 per week in Brockton, MA

    AlliedTravelCareers • Brockton, MA, US
    [job_card.full_time]
    AlliedTravelCareers is working with Core Medical Group to find a qualified Occupational Therapist (OT) in Brockton, Massachusetts, 02301!. Client in Massachusetts seeking Occupational Therapist : Hom...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Client Engagement Director

    Client Engagement Director

    Ensono • Boston, MA, United States
    [job_card.full_time]
    Client Engagement DirectorRemote - United StatesJR012567.Purpose is to be a relentless ally, disrupting the status quo and unleashing our clients to Do Great Things. We enable our clients to achieve...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Senior Manager, Fan Engagement & Grassroots Marketing

    Senior Manager, Fan Engagement & Grassroots Marketing

    Boston Legacy FC • Boston, MA, United States
    [job_card.full_time] +1
    Senior Manager, Fan Engagement & Grassroots Marketing.Boston Legacy FC (the “Club”) is Boston’s new professional women’s soccer team, set to begin play in the National Women’s Soccer League in 2026...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Senior Marketing Manager, Global Running

    Senior Marketing Manager, Global Running

    New Balance • Boston, MA, US
    [job_card.part_time]
    Senior Marketing Manager, Global Running.Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world.We innovate fearlessl...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Senior Account Executive

    Senior Account Executive

    Konica Minolta Business Solutions • Rockland, MA, United States
    [job_card.full_time]
    At Konica Minolta, we partner with our customers to design Future of Work technology solutions to help their business thrive. From process automation, cyber security, advanced printer technology, ma...[show_more]
    [last_updated.last_updated_30] • [promoted]
    Director of Brand Marketing - Haven Well Within

    Director of Brand Marketing - Haven Well Within

    KnitWell Group • Hingham, MA, US
    [job_card.full_time]
    Must be based in the Hingham, MA area • •.The Director of Brand Marketing is responsible for developing omni-channel, culturally relevant marketing strategies, including social media and communicatio...[show_more]
    [last_updated.last_updated_less] • [promoted] • [new]
    Associate Medical Director, Hospice

    Associate Medical Director, Hospice

    HealthEcareers - Client • Lawrence, MA, USA
    [job_card.full_time]
    This position will be primarily community based with a 4 day per week schedule.Our care team includes physicians who are board certified in hospice and palliative care, nurse practitioners with ext...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Occupational Therapist

    Occupational Therapist

    Encompass Health Rehabilitation Hospital of Braintree • Stoughton, MA, US
    [job_card.full_time] +1
    Occupational Therapist Career Opportunity.Your Calling, Close to Home and Heart.Are you in pursuit of a career that's more than a job, one that aligns with your heart and community? We believe ...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Travel Occupational Therapist (OT) - $2,070 per week in Brockton, MA

    Travel Occupational Therapist (OT) - $2,070 per week in Brockton, MA

    AlliedTravelNetwork • Brockton, MA, US
    [job_card.full_time]
    AlliedTravelNetwork is working with Core Medical Group to find a qualified Occupational Therapist (OT) in Brockton, Massachusetts, 02301!. Client in Massachusetts seeking Occupational Therapist : Hom...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Travel Occupational Therapist - $1,442 per week

    Travel Occupational Therapist - $1,442 per week

    MedPro Healthcare Allied Staffing • Brockton, MA, United States
    [job_card.full_time]
    MedPro Healthcare Allied Staffing is seeking a travel Occupational Therapist for a travel job in Brockton, Massachusetts. Job Description & Requirements.Joint Commission-certified staffing agency, i...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Senior Manager, Fan Engagement & Grassroots Marketing

    Senior Manager, Fan Engagement & Grassroots Marketing

    Boston Unity Soccer Club LLC • Boston, Massachusetts, United States, 02116
    [job_card.full_time] +1
    Boston Legacy FC (the “Club”) is Boston’s new professional women’s soccer team, set to begin play in the National Women’s Soccer League in 2026. We are dedicated to building a championship-caliber o...[show_more]
    [last_updated.last_updated_30]
    Engagement Manager

    Engagement Manager

    Cartesian • Boston, MA, United States
    [job_card.full_time]
    This range is provided by Cartesian.Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Cartesian is a specialist consulting firm with over 35 years...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]
    Senior Brand Transformation Leader (Remote)

    Senior Brand Transformation Leader (Remote)

    Affirm • Boston, MA, US
    [filters.remote]
    [job_card.full_time]
    A financial technology company is seeking a Senior Director of Brand Marketing to lead transformative initiatives that redefine its brand identity. This role requires a seasoned professional with ov...[show_more]
    [last_updated.last_updated_variable_days] • [promoted]