Senior Paid Social Performance Manager (Client-Facing, Meta-First) - 40683099233

Growth Sniper Opportunity

We need a growth sniper who can grab a seven-figure monthly budget, squeeze profitable scale out of it on Meta, then rinse-and-repeat across TikTok, Snap, X, Pinterest, AppLovin, and any new channel that pops up tomorrow. You're equally at home dissecting a performance report for the CFO and pitching a media plan to a Fortune-500 CMObecause those calls are often the same meeting.

Core Outcomes (First 12 Months)

What "Great" Looks Like

ROAS & CPA Target : Hit or exceed the blended ROAS / CPA target ? 90% of months, managing ? $1 MM / month on Meta alone.

Multi-Channel Scale - Spin up at least two new channels (e.g., AppLovin, Pinterest) to ? $250 K / month each while maintaining profitable efficiency.

Client Trust - Average CSAT ? 9 / 10 on quarterly surveys; maintain ? 5% churn across your book of business.

Creative Testing Cadence Launch 20+ new creatives per month per brand; deliver weekly insight decks that steer future production.

Process Velocity Reduce campaign-build cycle time from brief to launch to

Key Responsibilities

Media Strategy & Execution

Architect full-funnel paid social plans with Meta as the growth engine and supporting spend across TikTok, Snap, X, Pinterest, and emerging platforms.

Own daily pacing, bid strategies, and budget reallocations across accounts spending $500 K$2 MM per month.

Client-Facing Leadership

Run weekly performance reviews and QBRs; translate data into plain-English decisions for CMOs, founders, and finance leaders.

Act as the frontline for strategic questions, objections, and new-channel recommendations.

Data & Insights

Build Looker / GA4 dashboards and run SQL when needed to surface trends ahead of time.

Partner with analytics to set incrementality tests, MMM studies, and post-purchase surveys.

Creative Direction

Brief in UGC, statics, and motion graphics tied to audience insights; work hand-in-hand with TubeScience-style production teams.

Own the creative learning agenda, ensuring at least 70% of creatives are hypothesis-driven.

Continuous Learning & Channel Expansion

Master new ad tech quickly (learned AppLovin in a day? Perfectdo it again with the next platform).

Pilot beta features, API integrations, and AI optimization tools.