Product & Segment Marketing Manager-Insurance

Manager, Product & Segment Marketing Insurance

SeekNow is transforming how insurance carriers see, assess, and act on property data. As we expand our technology and services platform, we're seeking a Manager, Product & Segment Marketing Insurance to lead the go-to-market strategy and execution for our largest and most strategic vertical.

This is a high-impact, fast-moving role. You'll own the strategy, positioning, and marketing execution for the insurance segment - translating our capabilities into clear, differentiated value for carriers and adjusters. You'll move quickly, think commercially, and deliver in hours, not weeks, to stay ahead of the market and competition.

Key Responsibilities

Strategy & Market Leadership

• Own the end-to-end marketing strategy for the insurance vertical, from market positioning and differentiation to campaign activation and enablement.
• Translate complex product and service offerings into simple, compelling value propositions that resonate with carriers, adjusters, and claims leaders.
• Lead competitive intelligence and market analysis; synthesize insights into actionable strategies for Product, Sales, and the Executive team.
• Conduct ongoing market research to identify trends, emerging needs, and innovation opportunities; feed insights into product roadmaps and GTM planning.
• Lead Product Advisory Groups with carrier executives and adjusters to validate new offerings and strengthen strategic relationships.

Differentiation & Thought Leadership

Content Development

Campaign Orchestration & Collaboration

Measurement & Optimization

What Success Looks Like

Qualifications

Benefits and Perks :

Seek Now offers a great benefit package, which includes health, dental and vision insurance, 401K with company match, paid time off (PTO), short and long-term disability insurance, AD&D insurance, life insurance, and more!

EEO Statement :

Seek Now is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. Seek Now does not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

Other Duties Disclaimer :

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Activities, duties, and responsibilities may change or new ones may be assigned at any time with or without notice.