Senior Associate, Planning

Media Planner

The purpose of this role is to provide support to the senior team, taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan.

Job Description

The Media Planner is the day-to-day focal point to the account. Media Planners are expected to have day-to-day responsibility for assigned accounts and are expected to understand the client's overall business and marketing objectives. Media Planners steward the tactical communications planning process and provide mid-level strategic recommendations to the senior media team and / or client.

Communications Planning And Execution

• Aids in the creation of client media communication plan objectives and strategies
• Creates and maintains media plans, flowcharts, activation plan executions, buying guidelines, testing plans & results analysis, budget summaries, plan delivery and competitive reports
• Works with outside media partners to plan, optimize, and report on managed service media plans
• Provides input into existing and emerging communications opportunities relevant to assigned brand / category
• Writes POVs as needed and evaluate new media types / outlets
• Supports Integrated Media Supervisor in the collection and evaluation of syndicated consumer and media consumption information
• Compiles reports of competitive market / media information for each brand / category
• May oversee the work of Assistant Communication Planners, ensuring that all deliverables are error free before they are submitted to Supervisors / clients
• Manages day-to-day client interaction, status, and project management
• Handles expectations of clients and deliverables
• Assists Supervisor in advising clients on the best ways to integrate media into their advertising and marketing programs
• Assists Supervisor in growing business opportunities within current clients
• May be responsible for informing client / team of new opportunities or issues
• Participates and leads, if appropriate, face to face client and vendor meetings
• Builds positive relationships with internal and external teams and sets good example for assistant level

Qualifications

The annual salary range for this position is $60,000-70,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include : medical, vision, and dental insurance, life insurance, short-term and long-term disability insurance, 401k, flexible paid time off, at least 15 paid holidays per year, paid sick and safe leave, and paid parental leave.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.