Performance Marketing AnalystWatershed Informatics • Cambridge, MA, US
Performance Marketing Analyst
Watershed Informatics • Cambridge, MA, US
[job_card.30_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]Bachelor's Degree, preferably in Marketing, Business, Economics, or Data Science 3+ years of experience creating, delivering, and interpreting commercial reports drawing from Salesforce, Google AdWords, Google Analytics, Webflow, and other digital marketing data sources. Strong analytical and problem-solving skills with a demonstrated track record identifying and resolving inconsistencies in commercial data to drive B2B growth. A perfectionist approach and ownership mentality toward analysis and reporting metrics. You take the ramifications of data-guided decision-making seriously. Experience presenting reports to leadership in a team setting from a marketing, finance, or consulting perspective.
Performance Marketing Analyst
Our vision is to become the leading biocomputing platform. The future of biology is in big data analysis, and we are on a mission to accelerate digital drug discovery with the Watershed Bio platform. Watershed enables scientists to conduct all essential analysis from lab data to plot with a single software platform. We have attracted some of the best bioinformatics, engineering, and commercial talent, and we are growing! Join a team that's intellectually curious with a bias for action. Headquartered in Cambridge, Massachusetts, we are a team of people committed to empowering scientists to change lives aiming to bring transformational change to a $40 billion industry.
Watershed Bio is hiring a Performance Marketing Analyst to integrate and own reporting for all digital marketing activity for our growth stage biocomputing platform. You will assess & combine data from Watershed's digital channels (including : website visitor behavior, gated content downloads, and PPC advertising metrics). You will understand how this data translates to our sales pipeline, analyze how we can optimize marketing spend to drive business growth, and advise & empower leadership to make data-driven decisions.
The right person will have a strong background in building reports and analyzing digital marketing activity across many fields. You should be a stickler for accountability and accuracy and pride yourself on delivering actionable insights.
Responsibilities
- Own marketing and sales reporting for leadership and our commercial team. Draw on data from Salesforce, Webflow, Google Ads, Google Analytics, and other sources.
- Serve as subject matter expert for all online marketing data sources. Be the backstop for accuracy and guarantee the validity of reports and metrics presented to leadership.
- Analyze cost-per-click, cost-per-lead, and click-through-rates and advise on how to optimize marketing performance.
- Collaborate cross-functionally to identify and deliver the best paid media opportunities to drive business growth.
Required Qualifications
[job_alerts.create_a_job]
Performance Analyst • Cambridge, MA, US
[internal_linking.related_jobs]
Our client is a marketing and analytics consultancy helping brands grow through smart, insight-driven strategies.As they look to win new business, they're looking for a Senior Analyst who can conne...[show_more]
We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...[show_more]
Lawrence, MA - Peer Recovery Program.Monday-Friday, 8 : 30am-5 : 00pm with occasional Saturdays.Flexible availability, including evenings and weekends.
Health, dental, vision insurance.Discounts on wide...[show_more]
Location : Waltham, MA (hybrid).NEXT’s mission is to help entrepreneurs thrive.We’re doing that by building the only technology-led, full-stack provider of small business insurance in the industry, ...[show_more]
The Business Engagement & Technology Senior Principal Analyst will serve as a strategic liaison between Marketing stakeholders and technical delivery teams, ensuring that business objectives are tr...[show_more]
Earn up to $15 / hour + performance bonuses.Outlier, a platform owned and operated by Scale AI, is looking for.If you're passionate about improving models and excited by the future of AI, this is you...[show_more]
Role Overview • • Mercor is seeking experienced digital marketing analytics professionals to support a performance optimization project with a top-tier analytics consultancy.This engagement focuses o...[show_more]
Join Our Part-Time Research Studies Today!.Are you eager to earn extra income from the comfort of your home? We are looking for motivated individuals to participate in paid research studies includi...[show_more]
Evolent partners with health plans and providers to achieve better outcomes for people with most complex and costly health conditions.
Working across specialties and primary care, we seek to connect...[show_more]
DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations.DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations.
The salary of the finalist selected for this role will be...[show_more]
Happy to share some exciting changes over here at Aqua Leisure.We’re taking a 50-year legacy and transforming it into something bold and new—a modern outdoor brand built on a foundation...[show_more]
General Summary : The Business Engagement & Technology Senior Principal Analyst will serve as a strategic liaison between Marketing stakeholders and technical delivery teams, ensuring that business ...[show_more]
Join a global community of talented professionals to shape the future of AI.Earn up to $15 USD / hr and additional rewards based on quality of submission.
Outlier is committed to improving the intelli...[show_more]
The role ensure Plans' operations handle customer interactions accurately and promptly, leaving a positive brand impression.
Execute audit programs and validate reported results.Present updates and ...[show_more]
The Business Engagement & Technology Senior Principal Analyst will serve as a strategic liaison between Marketing stakeholders and technical delivery teams, ensuring that business objectives are tr...[show_more]
General Summary : The Business Engagement & Technology Senior Principal Analyst will serve as a strategic liaison between Marketing stakeholders and technical delivery teams, ensuring that business ...[show_more]
Finance Analyst / Great Place To Work!.This Jobot Job is hosted by : Jay O'Brien.Are you a fit? Easy Apply now by clicking the "Apply Now" button and sending us your resume.Salary : $80,000 - $90,000...[show_more]
Mastercard powers economies and empowers people in 200+ countries and territories worldwide.Together with our customers, we're helping build a sustainable economy where everyone can prosper.We supp...[show_more]
Marketing Analyst (Boston)
HireMinds • Boston, MA, United States
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
Remote FinTech Product Analyst - AI Trainer ($50-$60 / hour)
Data Annotation • Brockton, Massachusetts
[filters.remote]
[job_card.full_time] +1
[last_updated.last_updated_30] • [promoted]
Community Engagement Specialist
Spectrum Health Systems, Inc • Lawrence, MA, United States
[job_card.full_time]
[last_updated.last_updated_30] • [promoted]
AI Underwriting Vendor Data Analyst
Next Insurance • Boston, Massachusetts, United States
[job_card.full_time]
[last_updated.last_updated_30] • [promoted]
Sr. Principal Analyst, Marketing Technology Platforms
Vertex Pharmaceuticals Incorporated • Boston, MA, United States
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
English Writing and Content Reviewing Expertise Sought for AI Training
Outlier • Brockton, MA, United States
[filters.remote]
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
Remote Digital Marketing Analysts - AI Trainer ($100-$150 per hour)
Mercor • Brockton, Massachusetts, US
[filters.remote]
[job_card.temporary]
[last_updated.last_updated_variable_days] • [promoted]
Freelance Market Research Contributor (Hiring Immediately)
Maxion Research • Randolph, Massachusetts, US
[job_card.part_time]
[last_updated.last_updated_30] • [promoted]
Lead Analyst, Performance Analytics
Evolent • Boston, MA, United States
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations
InsideHigherEd • Boston, Massachusetts, United States
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
Digital Experience & Social Media Manager
Helio Outdoors • Stoughton, MA, US
[job_card.full_time]
[last_updated.last_updated_less] • [promoted] • [new]
Sr. Principal Analyst, Marketing Technology Platforms
PowerOptions • Boston, MA, United States
[job_card.full_time]
[last_updated.last_updated_1_day] • [promoted]
Business Analyst (Remote)
Scale AI • South Boston, Massachusetts, United States
[filters.remote]
[job_card.full_time]
[last_updated.last_updated_variable_hours] • [promoted] • [new]
Performance Audit Senior Consultant (Remote)
Blue Cross Blue Shield Association • Boston, MA, United States
[filters.remote]
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
Sr. Principal Analyst, Marketing Technology Platforms
Vertex Pharmaceuticals • Boston, Massachusetts, United States
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
Sr. Principal Analyst, Marketing Technology Platforms
The Association of Technology, Management and Applied Engineering • Boston, MA, United States
[job_card.full_time]
[last_updated.last_updated_variable_days] • [promoted]
Finance Analyst
Jobot • Reading, MA, US
[job_card.full_time] +1
[last_updated.last_updated_30] • [promoted]
Senior Analyst, Product Portfolio Marketing - Dynamic Yield
MasterCard • Boston, MA, United States
[job_card.full_time] +1
[last_updated.last_updated_variable_days] • [promoted]