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Senior Paid Social Manager
Senior Paid Social ManagerZeta Global • New York City, New York, USA
Senior Paid Social Manager

Senior Paid Social Manager

Zeta Global • New York City, New York, USA
[job_card.variable_days_ago]
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  • [job_card.full_time]
[job_card.job_description]

WHO WE ARE

Zeta Global (NYSE : ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire grow and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP) our vision is to make sophisticated marketing simple by unifying identity intelligence and omnichannel activation into a single platform powered by one of the industrys largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more go to .

THE ROLE

The Senior Paid Social Manager is a full-time position responsible for managing end-to-end paid social ad campaigns for Zeta clients. This role offers exposure to all aspects of paid social with a primary focus on large Meta TikTok Pinterest and Snapchat ad campaigns. Responsibilities include campaign setup optimization and analysis across multiple ad platforms. You will leverage your knowledge of paid media to position campaigns for success and find creative solutions to problems.

You will be entrusted with a large amount of discretion to make informed ad management decisions as you see fit rooted in your knowledge of the social marketing ecosystem. This position reports to a Vice President in the Media Activation division which oversees paid media for advertisers across Zetas business units. Depending on your location this role could be hybrid (NYC Nashville LA San Francisco Miami) or remote.

Responsibilities :

  • Build and manage paid social campaigns in alignment with media plans
  • Act as the primary contact and media expert for clients representing your assigned accounts
  • Make swift optimizations to ensure optimal pacing and performance
  • Provide clients with actionable insights and recommendations based on campaign goals and best practices
  • Leverage Zetas Data Cloud to identify and target additional audiences for scale

Requirements :

  • 2 year of hands-on experience with Facebook Ads Manager
  • Experience with TikTok Pinterest Snapchat and YouTube is a plus but not required
  • Deep understanding of paid media mechanics including pixel implementation KPI optimization audience targeting and bid / budget management
  • Strong written and verbal communication skills. You should speak with authority and feel confident in your ability to convey nuance.
  • Strong quantitative skills with meticulous attention to detail
  • BA / BS degree including quantitative coursework (exceptions will be made for experienced candidates)
  • BENEFITS & PERKS

  • Unlimited PTO
  • Excellent medical dental and vision coverage
  • Employee Equity and Stock Purchase Plan
  • Employee Discounts Virtual Wellness Classes and Pet Insurance And more!!
  • SALARY RANGE

    The salary range for this role is $60000.00 - $98000.00 depending on location and experience.

    PEOPLE & CULTURE AT ZETA

    Zeta considers applicants for employment without regard to and does not discriminate on the basis of an individuals sex race color religion age disability status as a veteran or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation gender identity or expression.

    Were committed to building a workplace culture of trust and belonging so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate support and advocate for one another. Learn more about our commitment to diversity equity and inclusion here : IN THE NEWS!

    Experience : Manager

    Key Skills

    Motivational Interviewing,Section 8,Utilization Management,Case Management,3G,Benefits Administration,Alzheimers Care,Child Protective Services,Patient Service Experience,PTSD Care,Social Work,Addiction Counseling

    Employment Type : Full Time

    Experience : years

    Vacancy : 1

    Monthly Salary Salary : 60000 - 98000

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