General Manager - Honda Kawasaki KTM of Modesto

Job Description

Job Description

Our Client, Honda Kawasaki KTM of Modesto is seeking to hire a dynamic leader as the General Manager.

Position Summary

The position of General Manager (GM) shall lead the operations of our motorsports dealership. This role requires a unique blend of automotive and powersports knowledge, sales leadership, customer service excellence, and operational oversight. The GM is responsible for the overall success of the dealership, which includes sales, service, parts, accessories, and customer satisfaction.

Our dealership specializes in powersports vehicles such as motorcycles, ATVs, UTVs, personal watercraft, and scooters. The GM will oversee all departments and drive growth while ensuring operational efficiency and a premium customer experience.

Key Responsibilities

1. Sales & Revenue Management

• Oversees all sales operations : new and used vehicle sales, parts, accessories, and service.
• Oversees daily sales floor operations—including showroom flow, customer handling, and test rides.
• Assigns and monitors sales leads and customer engagements.
• Sets and monitors monthly and annual sales goals for departments and staff.
• Implements sales strategies and promotions to drive traffic and increase revenue.
• Works with floorplan providers (e.g., OEM financing) and manages vehicle inventory levels.

2. Inventory & Product Management

3. Financial Oversight

4. Team Leadership & Staff Development

Sales

5. Customer Experience Management

6. Service Department Oversight

7. Parts & Accessories Operations

8. Finance & Insurance (F&I) and Compliance

9. Marketing & Community Engagement

Key Performance Metrics

Qualifications

Success Traits

Common Challenges in the Role

Physical Demands and Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodation may be made to enable individuals with disabilities to perform the functions.

While performing the duties of this position, the employee is regularly required to stand / walk for long periods of time. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is frequently required to : stoop; bend; and reach with hands and arms. The employee must occasionally lift and / or move safely and properly up 50 lbs. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually moderate and it is a controlled environment.

Note

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.

The Company provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, citizenship status, color, religion, age, sex (including pregnancy), national origin, disability status, family medical history or genetic information, military or veteran status, marital status, parental status, political affiliation, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.