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Client Strategy Manager
Client Strategy ManagerRoku • New York, NY, US
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Client Strategy Manager

Client Strategy Manager

Roku • New York, NY, US
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  • [job_card.full_time]
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Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the Team

At Roku, we embody the mentality of a sports team, becoming our strongest when we work together (cross functionally) to reach an end goal. The Client Marketing and Strategy team acts as the quarterback to sales, helping to build long term strategies and solutions that ultimately aid in revenue growth and deepen partnerships with priority accounts. In partnership with sales, we ensure our clients are constantly evolving to build successful CTV strategies, test and adopt new products, and build the future of TV together.

About the Role

Roku pioneered streaming to the TV and continues to innovate and lead the industry. While we are well-positioned to help shape the future of television including TV advertising around the world, continued success relies on building a marketing and ad strategy that grows Rokus advertising business.

As a Client Strategy Manager, you will be responsible for developing smart, brand-specific solutions that meet key business objectives. In addition to ideating best-in-class streaming campaigns, you will also partner with cross functional teams to ensure the strategies were proposing are going to perform. This role requires someone who can manage ambiguity, feel comfortable in the unknown, wear many hats, and lead with a solutions-oriented mindset, as they navigate this ever-changing, fast-paced environment. Not only will this Manager help partner with the Ad Sales team to drive revenue, but they will also help shape the future of streaming excellence in the CTV industry.

For New York Only - The estimated annual salary for this position is between $110,000 - $131,000 annually.

Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.

This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What You'll Be Doing

  • Act as a partner to the Ad Sales team to aid in driving revenue and adoption of Rokus offerings.
  • Consistently deliver strategic solutions, leveraging Rokus various ad products, content, measurement, targeting and data solutions to drive performance for our advertising partners.
  • Leverage deep entertainment experience to develop new strategies to unlock ad dollars from both Brand Marketers and Performance Marketers.
  • Merchandise Rokus ability to be interoperable, democratizing programmatic partnerships to help unlock new revenue streams.
  • Act as a consultant to our media and entertainment partners during annual planning conversations and MBRs.
  • Present programs and custom solutions to key stakeholders internally and externally
  • Partner with product teams to drive innovation based on client feedback and potential opportunities.
  • Partner with Measurement and Account Management to develop learning agendas and identify strategies to deliver against a clients goals.

We're Excited If You Have

  • 3+ years of relevant CTV experience as marketer or brand strategist, with expertise in ad tech and a strong understanding of the media & theatrical marketing landscape.
  • A rich understanding of the streaming, TV, digital, social, and programmatic advertising landscape and challenges brands face within each.
  • Professional experience developing ad strategies for the Entertainment industry.
  • Deep expertise crafting impactful and unique programs, designed to drive advertisers objectives as well as a positive consumer experience.
  • An understanding of the importance of balancing the end user experience and the advertisers objectives.
  • Track record of working cross functionally to problem solve and build processes to ensure a smooth activation process.
  • Collaborative nature and track record of being an invaluable resource to sales teams.
  • Experience with presenting to senior-level stakeholders, both internal and external.
  • No job is too big or too small mentality youre a long-term thinker and a short-term doer.
  • College degree or equivalent
  • #LI-CU1

    Benefits

    Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k) / pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

    The Roku Culture

    Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.?

    We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.?

    To learn more about Roku, our global footprint, and how we've grown, visit https : / / www.weareroku.com / factsheet .

    By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice , and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe here at any time.

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