Program Manager, Marketing & Communications

Job Description

THE POSITION :

As a valued member of EVERSANA’S Marketing & Corporate Communications team, the Marketing Communications Program Manager will partner with marketing managers, marketing directors and vice presidents to increase awareness and propel new business growth. The position is responsible for marketing communications, including producing content, executing outreach campaigns, analyzing data, and optimizing performance. The role coordinates program execution to rigorous timelines while maintaining quality and brand consistency. The role requires strong organizational skills, attention to detail, and the ability to work effectively as part of a global team.

ESSENTIAL DUTIES AND RESPONSIBILITIES :

• Campaign Execution : Assist in planning, developing, and implementing multi-channel marketing campaigns, including email, video, social media, digital ads, and conferences / events.
• Content Development and Optimization : Partner with SMEs to develop content that differentiated EVERSANA’s services. Continuously optimize content for clarity, engagement, and performance across digital channels, leveraging analytics and best practices to maximize reach and impact.
• Digital Coordination : Manage content updates and performance tracking across digital platforms such as websites, marketing automation tools, and social channels.
• Data Analysis & Reporting : Monitor campaign performance, analyze metrics, and prepare reports to optimize marketing efforts and achieve awareness, engagement, and demand-generation goals.
• Client Communication : Support communication initiatives that maintain consistency in messaging and reinforce EVERSANA’s patient-centric approach.
• Collaboration : Work closely with internal stakeholders and cross-functional teams to ensure timely delivery of marketing assets and alignment with strategic objectives.
• Content Development and Optimization : Partner with SMEs to develop content that differentiated EVERSANA’s services. Support the development of sales tools, including emails, capabilities presentations, and promotional pieces. Continuously optimize content for clarity, engagement, and performance across digital channels, leveraging analytics and best practices to maximize reach and impact.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by an employee with a disability, unless such accommodation would cause an undue hardship for EVERSANA. If reasonable accommodation is needed to perform the essential functions of your job position, please contact Human Resources.

Qualifications

MINIMUM KNOWLEDGE, SKILLS AND ABILITIES :

We are looking for an eager marketing professional with a strong foundation of content development, digital marketing planning, execution, and optimization. The ideal candidate will have the ability to manage multiple projects in a fast-paced, matrixed environment while maintaining attention to detail and delivering high-quality work.

PREFERRED QUALIFICATIONS :

PHYSICAL / MENTAL DEMANDS AND WORKING ENVIRONMENT :

The physical and mental requirements along with the work environment characteristics described here are representative of those an individual encounters while performing the essential functions of this position.

Office : While performing the essential functions of this job the employee is frequently required to reach, grasp, stand and / or sit for long periods of time (up to 90% of the shift), walk, talk and hear; occasionally required to lift and / or move up to 25 pounds. The noise level in the work environment is usually moderately quiet, with frequent interruptions and multiple demands.

Work Perks

Above market salary structures as part of our total rewards program

Generous employer matching retirement solutions

Leading health, dental and vision insurance products

Employer-funded tuition reimbursement

Remote and hybrid work across the globe

Generous paid time off including company holidays

Company provided training and development

Offering financial, work-life balance, legal solutions and more to employees at no cost 24-7-365