EACX Lead (Customer Experience Analytics / Experience Analytics Lead)Purple Drive • Minneapolis, MN, Minnesota, USA
EACX Lead (Customer Experience Analytics / Experience Analytics Lead)
Purple Drive • Minneapolis, MN, Minnesota, USA
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- [job_card.full_time]
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EACX Lead (Customer Experience Analytics / Experience Analytics Lead)
Description :
- Proven experience with Adobe Target, Adobe Journey Optimizer (AJO), and Adobe Analytics
- Leading and managing the audience strategies, segmentation, and activation workflows
- Extracts insights and creates models based on domain-specific data products, leveraging advanced analytics and machine learning techniques.
- Collaborates with Domain Data Stewards and Data Product Owners to understand business requirements and formulate data-driven hypotheses.
- Communicates findings and recommendations to stakeholders through visualizations, reports, and presentations, driving data-driven decision-making across the organization
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Customer Experience Lead • Minneapolis, MN, Minnesota, USA
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