Senior Manager Marketing Services Delivery

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose - to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

The U.S. Client Marketing team, part of the North America Marketing organization, is transforming how we become the marketing partner of choice with our Clients which include financial institutions, fintechs, merchants and processors. The team continues to experience exceptional growth and to support this growth, has established the Marketing Services Delivery team to lead the implementation and execution of Marketing Services engagements on behalf of Clients.

The Senior Manager of Marketing Services Delivery will have a marketing operations strategy mindset, leading the implementation, management and ongoing evolution of processes and controls to support the seamless delivery of Client engagements. This individual will also lead the implementation and execution of Marketing Services engagements on behalf of Clients.

This role reports to the Director, Marketing Services Delivery.

Essential Functions

Build and nurture individual and team expertise across Marketing Services pillars - e.g., research and insights, marketing strategy, campaign development, campaign delivery and optimization and campaign measurement

Serve as the subject matter expert in sponsorships, events, and experiential marketing for the Marketing Services Delivery team work across the business (Global, North America and US Client Marketing) to capture and transfer expert knowledge, insights, and best practices

Provide expertise on delivering campaigns across the marketing funnel (i.e., awareness through loyalty) and across channels (e.g., digital, TV, email, etc.).

Ensure work is delivered efficiently and executed flawlessly

Provide marketing thought leadership and expert project management skills to develop and implement marketing programs on behalf of Clients - e.g., research and insights, marketing strategy, campaign development, campaign delivery and optimization and campaign measurement

Establish a collaborative feedback loop with Marketing Services Business Development and other key delivery stakeholders, champion continuous improvement of Sales x Delivery operating model

Assist in developing processes to enhance working model with internal agency team to improve speed to market while ensuring creative output reflects Visa payments marketing expertise and aligns to Client program objectives

Nurture, grow and deepen Client relationships, establish US Client Marketing as preferred marketing partner of choice among our clients

Build and optimize Marketing Services Delivery reporting solutions designed to monitor and track team productivity and efficiency

Manage the implementation and tracking of Client engagement audits recommend process enhancements to improve future performance

Develop marketing project kick off materials to include business objectives, scope, deliverables, timeline and budget.

Manage cross-functional team (internal stakeholders, agency partners, vendors) to project scope, timeline and budget.

Schedule and lead project status calls with cross-functional working team to assess progress, communicate risks and problem solve as needed to ensure on-time delivery within budget.

Brief and manage agency partners on project deliverables, review creative and or content and integrate Visa marketing insights and best practices into deliverables where relevant.

Present marketing deliverables (e.g., marketing strategy, creative concepts, media plans, sponsorship activations, experiential concepts etc.) to client for review and approval.

Manage day to day interactions and updates with Client to ensure projects are delivered on time and within budget facilitate client reviews and approvals on project deliverables.

Evaluate post-engagement Client survey scores collaborate with team to identify and implement enhancements to improve future performance

This is a hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager.

This role is not eligible for Sponsorship.

Qualifications

Basic Qualifications

8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD

7+ years of experience in agency account management, financial services or payments marketing including issuers, fintechs, processors or merchants

Successful operating in fast-paced, highly matrixed organizations

Preferred Qualifications

9 or more years of relevant work experience with a Bachelor's Degree, or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD), with majority of time spent in a marketing function and / or agency account management

Authority in multiple marketing disciplines - e.g., brand, direct response, research, content, social, influencer, sponsorship, events, product

Deep expertise in the areas of managing and executing sponsorship activations, events, and experiential marketing

Understanding of market dynamics in the areas of consumer, small business, commercial, prepaid, debit, credit payments

Accomplished at building trusted relationships with cross-functional team members, key stakeholders, business leaders and Clients

Ability to structure, manage and coordinate complex projects across multiple internal and external stakeholders

Demonstrated ability to collaborate and influence in highly matrixed organizations to drive decision making and move initiatives forward

Work with limited direction, usually within a complex and ambiguous environment to drive fact-based marketing recommendations, solutions and decisions

Leadership experience managing agency partners or providing marketing consulting services to lead creation of comprehensive, full funnel, multi-channel marketing programs

Strong executive presence excellent written and verbal communication skills experience engaging with Executive and C-level suite audiences

Expert on all Microsoft products including Excel, Word, Outlook, and PowerPoint

Additional Information

Work Hours :

Varies upon the needs of the department.

Travel Requirements :

This position requires travel 5-10% of the time.

Mental / Physical Requirements :

This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

U.S. APPLICANTS ONLY :

The estimated salary range for a new hire into this position is 153,700.00 to 223,100.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA / HSA, Life Insurance, Paid Time Off, and Wellness Program.

#J-18808-Ljbffr