A company is looking for a Local Research Analyst who will blend traditional audience research with modern digital measurement.
Key Responsibilities
Initiate, create, and present local and national research projects for various teams
Design and execute primary research to test messaging and programming concepts
Provide quick-turn analysis and present findings dynamically to teams at all levels
Required Qualifications
10+ years of experience in market / audience research or media research
Strong spreadsheet skills, including pivot tables and data cleaning
Proficient in PowerPoint for creating presentations
Ability to innovate ideas and methodologies
Experience with tight deadlines and managing multiple priorities
Market Research Analyst • Richmond, Virginia, United States