Retail Education Specialist - Pet Nutrition - Phoenix, AZ

Description

Summary :

This position is located in Arizona. You will be required to visit retail vet locations in person. The Education Ambassador (Retail Education Specialist) is a key contributor to providing nutritional expertise and education seminars to our pet specialty retailer leadership partners and store staff for a science-based pet food brand.   This position will require time in stores and attendance at district meetings to educate and engage store staff on the nutritional benefits of feeding and recommending the customer’s products to drive brand awareness and increase overall customer recommendation.

Key Responsibilities

Essential Duties and Responsibilities include the following, and other duties as assigned :

• Support pet specialty retail partners and develop relationships with KDMs (Key Decision Makers)
• Participate in on-going training to gain a deep understanding of pet food nutrition and the features / benefits of represented products and tentpole campaigns.
• Present Nutritional Seminars, host Lunch & Learns, and provide Recommendation Training to retail partners with major focus on Petco, PetSmart, and other pet specialty retailers.
• Engage and maintain collaborative relationships with mid-level leadership at Petco and Petsmart on an ongoing basis.
• Be the primary field support through virtual presentations, in person meetings, and via phone for District and Regional retailer leaders to assist in education of Store Leaders and their staff on how to approach and engage customers to recommend products.
• Support and develop relationships with staff members to build trust and credibility of brand.
• Present assigned nutritional topics to staff members using approved presentations, flyers, dry food bags, or other provided materials.
• Perform role play scenarios with staff members to train them on how to approach and recommend products to their customers.
• Collaborate on a regular basis with a cross-functional team that includes an education team, customer development teams, retail agency team, and retail partner leaders.
• Maintain an effective level of literacy on all products that translate into being a nutritional expert.
• Participate in creating engagement strategies that will increase seminar opportunities at District and Regional meetings.
• Assist with retail and shelter Events if needed (ie staff training and customer engagement)
• Provide educational support to current CLA team members as needed.

Skills, Knowledge and Expertise

Qualifications Required :

Disclaimer

The above and attached statements are intended to describe the general nature and level of work being performed by people assigned to this position. Estimated percentages may vary considerably at times. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified.

CLA is the leading pet sales and service agency. We are

a proud leader and partner within the Pet Industry, and

enthusiastically advocate, charitably support, and lead

through action a better world for people and their pets.