An apparel brand that is growing quickly is seeking a Retention Marketing Specialist to execute expert customer-first, integrated marketing campaigns and initiatives. You will collaborate closely with the creative, site operations, and strategy teams to execute data-driven integrated marketing tactics and campaigns.
Compensation : Up to 100k base
Location : Beverly Hills (5x / week)
Visa SPONSORSHIP is NOT available
Responsibilities :
- Oversee email, push, and SMS campaign execution; own the day-to-day execution of retention and lifecycle marketing campaigns
- Develop, implement, execute, and communicate on high-performing, data-driven integrated marketing tactics and campaigns
- Be the expert in integrated marketing campaigns and initiatives, including processes, tools, and technologies related to assigned areas
- Review and provide copy development support to the creative team for marketing materials
- Implement, update and manage campaigns end-to-end, including content creation, landing page development, workflow automation, A / B testing and metrics reporting
- Conduct market research to build effective target audiences for messages to drive engagement and revenue performance against KPI goals
Requirements :
2+ years of experience in Marketing, Communications, or related fieldsMust be able to handle a wide variety of work in a fast-paced environment, balance competing priorities, and deliver on tight deadlines in a detail-oriented mannerExperience with email and SMS marketing platforms, primarily Klaviyo, Attentive (or PostScript) and Shopify PlusStrong written and verbal communication skills with an attention to detailAbility to raise issues and lead project management of tactical elements of integrated campaignsAbility to analyze and interpret data and solve practical problemsProficient in Microsoft Office and Google Suite (e.g., Word, Excel, Sheets, Docs, etc.)