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Creative Strategy Manager
Creative Strategy ManagerProse • Brooklyn, NY, US
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Creative Strategy Manager

Creative Strategy Manager

Prose • Brooklyn, NY, US
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  • [job_card.full_time]
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Creative Strategy Manager

Our mission is truly custom hair and skin care made-to-orderjust for you. Our line of custom products are made by an in-house, Paris-based R&D team of gifted chemists who combine natural ingredients in innovative ways alongside dermatologists, giving consumers clean skin care, hair care and impeccable results.

At the heart of Prose's success is Singular, its proprietary AI-powered beauty-tech platform, which has revolutionized personalized beauty at scale. Marrying a technology-driven approach with an apothecary-style concept, all Prose hair and skin care products are personalized to your one-of-a-kind hair, skin, goals and environment.

We're a company that wants to change beauty practices, so we're changing the way beauty companies practice. As a certified B Corporation, a Public Benefit Corporation and Climate Neutral, we're proving that good business is always sustainable. With Prose, there's nothing sacrificed to bring you great productsnot trees, materials, wages, or performance.

Prose & Singular in Numbers

  • Founded in 2017, with hubs in Paris, New York, and Los Angeles
  • 10M+ consultations completed
  • 2M customers and 350K active subscribers
  • 21M custom products made, with 1M+ unique formulas
  • 350+ team members across disciplines
  • $600M+ in lifetime sales, with $165M+ revenue in 2024
  • Profitable since 2024

Position Summary

We're looking for a growth-oriented Creative Strategy Manager to bridge performance marketing insights with breakthrough creative ideas. Sitting at the intersection of Growth, Brand, and Creative, you'll translate performance data and customer insights into ideas that move peopleand drive measurable growth. You'll partner with cross-functional teams to shape how Prose shows up across direct response paid and emerging channels, guiding creative from brief to production, with a special focus on short-form video that converts.

This role is perfect for someone who loves the craft of growth creative strategydistilling data into briefs, brainstorming concepts, and working cross-functionally to deliver assets that perform.

Key Responsibilities

  • Translate performance data and cultural trends into creative strategies and briefs for paid performance channels.
  • Guide creative development for paid campaigns (Meta, YouTube, AppLovin and beyond).
  • Act as a key stakeholder in the creative production processfrom concept to editensuring it's both on-brand and performance-optimized.
  • Build creative testing roadmaps in partnership with Growth team to maintain a healthy creative pipeline.
  • Manage agency partners and contribute to a culture of creative experimentation.

    • Key Qualifications

  • 6+ years experience in creative performance marketing in-house or agency side for premium brands (extra credit for subscription DTC)
  • Deep understanding of performance metrics (CPA, CTR, ROAS, etc.)
  • Skilled at balancing data with storytellingyou can make "scroll-stopping" creative feel effortless
  • Tangible and demonstrable experience analyzing Meta platform data to derive insights (AppLovin experience a strong plus)
  • Strong interpersonal, written communication, and organizational skills
  • Experience in creative video production as a key stakeholder, ensuring video content is growth forward and primed for creative testing

    • Perks & Benefits

    Prose fosters inclusivity, learning, and diversity within our teams and workplace. Just as we celebrate unique beauty, every team member is encouraged to show up as their full self. In addition to creating an environment where all individuals feel welcome, we offer benefits that include :

  • A competitive and flexible PTO policy
  • Competitive compensation package
  • Company sponsored health care plan (medical, dental and vision plans)
  • 401k + matching
  • $125 monthly wellness allowance
  • FSA and commuter benefits
  • Snacks and vending machine available on site

    • In the New York Area, the anticipated base salary range for this role is $140,000 to $150,000 annually (+10% discretionary bonus and equity). Actual compensation will be commensurate with experience, qualifications, knowledge, and skills. This role will be a hybrid position based out of our Williamsburg office and the expectation is that this person will be in the office 3 days per week.

    Prose Values

    Intentional Inclusivity

  • We know the best ideas come from open minds and willingness to listen. While our products cater to the individual, an invitation into our process is always open to our community.
  • We value our differences and diverse backgrounds by communicating openly, managing with transparency and striving to understand one another's perspective. It's a key ingredient to our innovation.

    • Connected Collaboration

  • Our strength as a group will outlast our efforts as individual contributors. With offices across countries, staying inventive and agile deepens our clear vision and consistent communication.
  • We stay in a spirit of entrepreneurial collaboration : We do not have consensus at all times, but we trust one another to work toward our common goals. Our success is an expression and result of our progressive and gratifying teamwork.

    • Driven, Together

  • We value ownership and coaching that encourages employees to think constructively and creatively about the business. We view employees as leaders and individuals who are accountable, resourceful and responsible. Anyone and everyone is encouraged to lead.
  • We recognize that in order to continue thinking one step ahead, we will need to try new things. We strive to provide an open environment that accepts this truth, making space for new ideas to emerge.

    • Humanity Always

  • We assume good intentions in every interaction, keeping ourselves accountable for the climate we create. We seek to understand our co-workers through this lens of conscious benevolence, authenticity and fellowship.
  • We operate with the intention of preserving resources, creating an environment we can all live infor our business and the world. Sustainable care is essential to our ethos as an organization. We take a mindful approach to how we think about our people (employees) and our planet.
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