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Corporate Sales Trainer
Corporate Sales TrainerApplied Innovation • Grand Rapids, MI, US
Corporate Sales Trainer

Corporate Sales Trainer

Applied Innovation • Grand Rapids, MI, US
[job_card.variable_days_ago]
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  • [job_card.full_time]
[job_card.job_description]

Job Description

Job Description

About Us

Applied Innovation is proud to celebrate 38 years of helping our customers grow. Founded in 1987 as a printer, copier, and fax dealer, we’ve grown into a complete office technology provider. Today, we offer a comprehensive suite of solutions including SaaS offerings, workflow software, printing equipment, and managed IT services.

As a family-owned, second-generation business, we’re dedicated to innovation, growth, and delivering value to our clients. Our people-first culture makes Applied Innovation not just a great place to work, but a place to build your career. We’re seeking a passionate, experienced Corporate Sales Trainer to help elevate our sales teams and drive consistent growth across all regions.

Position Summary

The Corporate Sales Trainer will be responsible for developing, delivering, and reinforcing ongoing sales training programs for our business technology sales teams. This role focuses on continuing education and performance development not initial onboarding. The ideal candidate will have extensive copier and business technology sales experience, a strong understanding of consultative sales, and a proven ability to coach others to success.

This position requires frequent travel (approximately 3 weeks per month) to our offices in Michigan, Indiana, Ohio, and Florida.

Key Responsibilities

  • Deliver ongoing, in-person sales training to our Account Managers.
  • Assess skill gaps and provide targeted coaching and development to individuals and teams.
  • Partner with sales leadership to identify training needs, align strategies, and drive performance outcomes.
  • Conduct role-play sessions, presentations, and workshops to reinforce best practices in prospecting, relationship building, solution selling, and closing.
  • Develop and update training materials, presentations, and tools in alignment with company goals and offerings.
  • Stay current with product, industry, and market trends to integrate relevant insights into training content.
  • Track, measure, and report on training effectiveness and sales team progress.
  • Model the Applied Innovation culture and values while promoting teamwork and accountability.

Qualifications

  • Minimum of 10 years of experience in copier and business technology sales.
  • Proven record of success in sales training, coaching, or mentoring roles preferred.
  • Strong presentation, communication, and interpersonal skills.
  • Ability to motivate, engage, and influence sales professionals at all experience levels.
  • High level of organization, self-discipline, and professionalism while traveling.
  • Minimum education : High school diploma or GED (Associate or Bachelor’s degree preferred).
  • Valid driver’s license with a clean driving record and no DUIs within the past 5 years .
  • Must be willing and able to travel extensively (approx. 75% of the time)

    • What We Offer

  • Competitive compensation and benefits package

    • Medical, dental, and life insurance

  • Short-term disability
  • 401(k) with company match
  • Car allowance for travel
  • Career advancement opportunities in a growing family-owned business

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