Manager, Performance & Retail Media Measurement

Mgr Performance & Retail Media Measurement

The Mgr Performance & Retail Media Measurement is a measurement subject matter expert within our retail media center of excellence for the US business. This individual leverages a strong background in analytics and measurement to help aid and guide investment strategy and performance media optimization.

Essential Functions & Responsibilities

• Commercial mix analytics (MMM); quarterly insight generation / advisory, modeling partner, data input management & scaling, management of additional supplemental deep dive analysis
• Retail media measurement capabilities, analytics & incrementality; partnering with RMNs to advance capabilities and measurement methodologies, governing internal selection of key KPIs, analyzing returns, etc.
• Retail media agency reporting & benchmark development; partnering with retail media agency to determine learning agenda, key measurement principles & identifying key benchmarks
• Annual learning agenda aligned to business KPIs; running analysis and determining key optimizations / actions for the business, storytelling and sharing with stakeholders (e.g., BUs)
• Consult / advisor to key customer accounts; performance reviews, testing plans, etc. across key customers like Target, Kroger, Sams Club
• Identifying and owning capability partnerships for media measurement (e.g., SOV for RMN display partner, vetting incremental measurement solutions)
• Ownership of future of retailer media measurement solutions (e.g., clean room strategy and execution)

Expected Experience & Required Skills

Work Environment & Schedule

This position is considered a normal office environment with limited travel or visits to external locations; offices are open workspaces. Additionally, this role requires work a salaried, exempt schedule to best execute against customer and internal expectations.

New Hire Base Salary Range : $102,100.00 - $127,600.00

Bonus : This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors.

Benefits : Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family's needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing : We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.

You'll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example :

Location(s) : Chicago / Aon Center

Kraft Heinz is an Equal Opportunity Employer Underrepresented Ethnic Minority Groups / Women / Veterans / Individuals with Disabilities / Sexual Orientation / Gender Identity and other protected classes.