Marketing Specialist

Marketing Specialist

If you are interested in this position, please read the entire job posting and follow all directions. Applications that do not follow the instructions will not be considered.

Do you want to help people who are going through times of personal crisis facing divorce or the probate process after the death of a loved one by ensuring they find experienced and compassionate lawyers to guide them through those processes? Are you interested in helping an entrepreneurial family, probate and estate planning law firm expand its reach to serve more members of the Memphis community? If sokeep reading.

Our law firm is searching for an energetic and proactive marketing specialist to assist in helping us grow our reach in the greater Memphis community so that we may continue to positively impact our clients' lives and move them forward into the next chapters of their lives. We are growing fast and have specific goals when it comes to new client acquisition and strengthening existing client relationships. We need to educate our potential clients about the exceptional services our law firm provides and gain exposure through online and offline marketing strategies to bring prospective clients through our doors and, at the same time, protect these individuals from selecting a law firm that is either unqualified or inexperienced to handle their cases.

Douglass & Runger, PLLC was recently recognized as the 33rd Fastest Growing Law Firm in the United States by LawFirm500.com and will be recognized as one of the 5,000 Fastest Growing Private Companies in the U.S. by Inc. 5000 in 2025. We are building something special, and this role is a key part of that growth.

This position will work closely with the owner, sales team, and the firm's CMO. Key competencies include superior communication skills, attention to detail, organization, prioritization, and a solid understanding of marketing, advertising, networking, and internet marketing. Candidates must have the ability to work successfully in a fast-paced work environment and meet deadlines.

This is an essential position in the Marketing Department, as this role is responsible for coordinating, through the team, independent contractors, and vendors, the workflow for various marketing initiatives and relationships.

If these statements appeal to you, then you may be our Marketing Specialist :

You embrace A.I. and love ChatGPT.

You are proficient with tools like Canva, email marketing platforms (e.g., Aweber, Mailchimp or ActiveCampaign), and social media schedulers.

You thrive in being a brand ambassador and welcome opportunities to call organizations to schedule speaking engagements for firm attorneys.

You understand the concept of "Networking" and are comfortable contacting new and existing referral sources to schedule calls, lunches, and meetings with our attorneys.

You are highly organized and data-driven and enjoy tracking marketing metrics and working with a metrics coordinator to monitor campaign effectiveness.

You enjoy drafting and coordinating email campaigns, social posts, review outreach, and follow-ups with referral sources.

You embrace being an integral part of a team committed to serving clients who are dealing with difficult life challenges.

You are a "people" person who fits with the firm's core values of accountability, adaptability, synergy, proactivity, and integrity.

You are proficient with Microsoft Office and are eager to learn new marketing tools and platforms.

This is a full-time job, so you absolutely must be able to work

• in the office
• for 40 hours per week. Salary is commensurate with skill and experience. There is an opportunity for growth in our firm for those candidates who can demonstrate their profitability. We give opportunities for personal and professional development.

To Apply :

Prepare a cover letter with no more than TWO paragraphs and a closing sentence.

In the first paragraph, please draft an "elevator pitch" related to either family, probate, or estate planning for a law firm that conveys value to a potential new client.

In the second paragraph, explain why you applied to this particular ad.

As a closing sentence please write : "I have read the instructions contained in the job posting and have followed the instructions."

We look forward to reviewing your application.

APPLICATIONS RECEIVED THROUGH THIS SYSTEM AND THAT DO NOT FOLLOW INSTRUCTIONS WILL NOT BE CONSIDERED