Senior Marketing ManagerVirtualVocations • Denver, Colorado, United States

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Senior Marketing Manager

VirtualVocations • Denver, Colorado, United States

[job_card.30_days_ago]

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[job_card.full_time]

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A company is looking for a Senior Marketing Manager to support their demand generation team on a long-term contract basis.

Key Responsibilities

Develop and execute comprehensive demand generation strategies for brand awareness and lead acquisition

Lead and optimize Account-Based Marketing (ABM) initiatives using relevant platforms

Manage lead routing and lifecycle processes within Salesforce, ensuring alignment with Sales

Qualifications

5-8+ years of progressive marketing experience, focusing on B2B demand generation

Proven experience in developing and executing ABM strategies

Hands-on experience with Salesforce and marketing automation platforms

Strong understanding of lead lifecycle management and routing processes

Experience in a growing organization, preferably in the healthcare industry

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