Senior Manager, Programmatic Supply & Campaign Lead

Programmatic Supply Lead

We are looking for an experienced Programmatic Supply Lead at the Senior Manager level to own and scale our programmatic supply strategy and related campaign operations at Fanatics Advertising. This person will manage both self-service and managed-service supply & campaign offerings. They will be the go-to expert for DSP / SSP relationships, inventory quality, deal structuring, and driving performance across supply channels.

Programmatic Supply Lead responsibilities include :

Supply Strategy & Partnerships :

• Define & execute Fanatics' programmatic supply roadmap : select SSPs, publishers, unique inventory (display, video, CTV / OTT, native, mobile).
• Negotiate contracts, deals, pricing models (e.g. private marketplaces, preferred deals, programmatic guaranteed).
• Build and maintain strong relationships with SSPs, publishers and supply vendors; evaluate new supply opportunities.

Campaign Oversight & Operations :

Quality, Measurement & Optimization :

Self-Service & Managed Service Product & GTM :

Team & Stakeholder Leadership :

What We're Looking For :

Preferred Qualifications :

Competencies & Behaviors :

The salary range for this position is $150,000 to $188,000, which represents base pay only and does not include short-term or long-term incentive compensation. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training.