Search Marketing Director

Redzone is seeking an accomplished and results-driven Search Marketing Director to elevate our global digital presence and accelerate demand generation. Reporting to the SVP of Marketing this leader will partner cross-functionally across Marketing Sales and Product to build and execute an integrated digital strategy that drives awareness engagement and qualified pipeline.

This is a pivotal role for a digital marketing expert who brings deep SEO expertise a forward-looking approach to AEO (AI Engine Optimization) and a strong track record of optimizing websites for conversion and revenue growth.

The ideal candidate combines strategic leadership with hands-on execution thrives in a fast-paced high-growth environment and knows how to turn digital investments into measurable impact. This role manages one direct report with the opportunity to build and scale a world-class digital marketing team.

Key Responsibilities

SEO AEO & Website Optimization

• Own and evolve Redzones global SEO and AEO strategy to maximize visibility share of voice and qualified traffic.
• Stay ahead of the evolving AI search landscape building best practices for AI Engine Optimization to ensure Redzone content is discoverable in emerging AI-driven ecosystems.
• Lead ongoing website strategy and conversion optimization to transform traffic into qualified leads and opportunities.
• Partner with Product Marketing to ensure cohesive storytelling content alignment and messaging across all digital touchpoints.
• Leverage analytics user experience insights and experimentation (A / B testing personalization journey mapping) to continuously improve performance and conversion rates.

Paid Search

Technology AI & Analytics

Leadership

Qualifications :

Additional Information :

Compensation Package :

About QAD and QAD Redzone :

QAD Inc. is a leading provider of adaptive cloud-based enterprise software and services for global manufacturing companies. Global manufacturers face ever-increasing disruption caused by technology-driven innovation and changing consumer order to survive and thrive manufacturers must be able to innovate and change business models at unprecedented rates of speed. QAD calls these companies Adaptive Manufacturing Enterprises.

QAD Redzone helps to enable QADs vision for the Adaptive Enterprise. Labor productivity improvements directly impact efficiency. Productive and empowered employees increase the effective capacity of your plant and accelerate time to productivity for new employees giving manufacturers the agility to increase production beyond what was previously possible without having to invest in production equipment or new plants and reduce the amount and impact of employee attrition. Empowered employees with a growth mindset take extreme ownership of challenges that impact their production goals creating resilience in the face of disruption.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race color sex age national origin religion sexual orientation gender identity status as a veteran and basis of disability or any other federal state or local protected class.

#LI-Remote

Remote Work : Yes

Employment Type : Full-time

Key Skills

Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation

Department / Functional Area : Marketing

Experience : years

Vacancy : 1