Senior Creative Director

JOOLA is seeking a visionary and culture-shaping Global Senior Creative Director to define and lead the creative heartbeat of our brand. This role will oversee how JOOLA shows up in the world—visually, verbally, and experientially—across every market, platform, and product category. From campaign storytelling and design systems to brand evolution and innovation, the Global Creative Director will ensure JOOLA’s creative expression reflects its leadership in sport and inspires athletes, fans, and communities worldwide.

As the head of JOOLA Creative, this leader will champion bold ideas, mentor a diverse creative team, and drive cross-functional collaboration between marketing, product, retail, and athlete relations. The ideal candidate combines high-level creative vision with hands-on executional excellence—someone who can shape a global brand narrative and ensure consistency without compromising innovation.

Responsibilities :

Creative Leadership & Brand Development

• Define, evolve, and safeguard JOOLA’s global brand identity, ensuring creative excellence across every touchpoint.
• Lead, inspire, and grow a high-performing creative team spanning design, copy, content, and production disciplines.
• Translate brand strategy into breakthrough creative concepts that elevate JOOLA’s positioning in sport, culture, and lifestyle.

Campaign Direction & Storytelling

Global Alignment & Collaboration

Qualifications :

Key Competencies :

About JOOLA :

JOOLA was first established in 1952 and built a global reputation as a pioneer in table tennis. In 2022, JOOLA expanded into the rapidly growing pickleball scene and quickly attracted the biggest names in the sport. As an official table tennis sponsor for three Summer Olympic Games and the official sponsor of pickleball's top athletes and the Professional Pickleball Association (PPA), the team at JOOLA combines its storied expertise with fresh perspectives to bring innovation to both sports. JOOLA creates a variety of equipment, apparel, and accessories for both table tennis and pickleball players, professional and recreational. With offices in US, Germany, Brazil, and China, JOOLA has a global presence and wide distributor network.