A company is looking for a Director of Growth Marketing to lead performance marketing efforts and drive member acquisition.
Key Responsibilities
Oversee and optimize paid media strategies across Google and Meta
Conduct conversion rate optimization and manage website / landing page improvements
Develop and execute a structured growth experimentation roadmap across various marketing channels
Required Qualifications
5-8 years of experience in growth marketing or performance marketing
Proven success in managing paid acquisition on Google and Meta
Experience in lifecycle / email marketing and familiarity with outbound marketing strategies
Strong analytical skills and experience with growth experimentation frameworks
Fluency in modern martech and AI-enabled tools
Director Of Growth • Sterling Heights, Michigan, United States