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Brand Manager
Brand ManagerCycle Gear • Philadelphia, PA, US
Brand Manager

Brand Manager

Cycle Gear • Philadelphia, PA, US
[job_card.variable_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Job Description

Comoto is looking for a dynamic, enthusiastic Brand Manager ready to champion and scale our portfolio of Exclusive Brands. This is your chance to own the brand narrativedriving market strategy, elevating external visibility, and maximizing internal engagement to drive sales growth and increase market share. You'll act as the crucial brand shepherd, ensuring the market intent and authentic message of every product and category travels seamlessly from initial concept to a powerful customer experience. Cross-functional relationships are key to the success of this position, as the Brand Manager will work with the product team, store teams, as well as the marketing and merchandising teams to translate the strategic vision into direct market impact.

Our Brand Manager Will :

Work with the product and marketing teams to create seasonal Product Strategies

Provide market / product analysis and forward-facing customer needs

Participatein planning and offer input for seasonal assortment offerings

Lead the Limited Edition product releases and activation

Calendar Coordination between product team / seasonal releases and creative / shared services

Coordination of asset creation with cross-functional teams

Coordinate product needs and communications with outside influencers and media

Communicate and manage timelines for deliverables

Conduct ongoing analysis for increased company-wide EB inclusion and support

Prepare and present seasonal product and marketing programs to teams and executive management

Conduct weekly reporting and provide status updates

Branding, Events, Promotions :

Manage the refresh and maintenance of all EB brand and design guides

Participate in external EB Events & Promotions - includingattendance, coordination and support

Stores :

ManageEB product feedback and input from Store Teams

Support Store Merchandising and point of sale

Provide input on store fixturing and product presentation

Consistent store visits and communication

Online :

Work with Marketing teamto implement EBs go-to-market branding strategies

Monitor and maintain brand presentation consistency

Coordinate product team and marketing team collaboration

Monitor pinning of EB products on online sites

Monitor the effectiveness ofenhanced online PDP pages for EB products

Create catalog tasks for new products

Coordinate with creative teams in asset creation and new LP to highlight EB campaigns

Required

Preferred

Job Industries

  • Retail
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