Web and Digital Mkt Manager

Web And Digital Marketing Manager

Robert Half Marketing and Creative has a client looking for an experienced Web and Digital Marketing Manager to lead and enhance our organization's online presence. This role involves managing the functionality of existing websites, launching new web platforms, and driving results through strategic digital marketing campaigns. As a contract position, the ideal candidate will bring creativity, technical expertise, and a collaborative mindset to support our mission in the non-profit sector. Based in Denver, Colorado, this is an opportunity to make a meaningful impact while working in a dynamic environment.

Responsibilities :

• Oversee the maintenance and functionality of the organization's website, ensuring content accuracy and optimal user experience.
• Coordinate updates, troubleshoot issues, and implement improvements to enhance website performance.
• Lead the development and launch of new websites, managing vendor partnerships, content migration, and testing processes.
• Design and execute targeted digital marketing campaigns, including email blasts and paid advertisements, to increase engagement and visibility.
• Analyze website and campaign performance using tools like Google Analytics to generate actionable insights.
• Collaborate with creative teams to produce high-quality digital and print content that aligns with branding and messaging goals.
• Partner with internal departments and external vendors to execute communication strategies effectively.
• Monitor SEO performance and optimize content to improve search rankings and drive organic traffic.
• Manage multiple projects simultaneously, ensuring deadlines are met and resources are allocated efficiently.
• Provide regular performance reports and recommendations to improve marketing strategies.

Requirements :