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Mobile Marketing Manager
Mobile Marketing ManagerRight Side Up • Austin, TX, US
Mobile Marketing Manager

Mobile Marketing Manager

Right Side Up • Austin, TX, US
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Google Mobile Specialist

Right Side Up is a collective of premium marketing talentwith all of the marketing chops and none of the agency fluff. We're trusted by respected early-stage ventures, fast-growing tech companies, and established Fortune 500 teams to do one thing better : growth.

Our 250+ clients include Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, and Calm.

We have a client looking for a Google Mobile Specialist. This is a 40-hour per week contract role. The client's growth marketing team is expanding and looking to add a Mobile Marketing Manager to support a senior lead. This individual will take ownership of execution-level workbuilding, launching, and reporting on paid media campaignsfreeing up leadership to focus on broader strategy.

Ideal candidates can thrive in a hands-on, mobile-first acquisition environment while operating within a mature, complex organizational structure.

This role will focus on Google's mobile ecosystem (UAC, YouTube). Web search is not a priority; mobile app acquisition is the primary objective. This is a nuanced and technical role requiring real-world experience with UAC strategy and YouTube ad execution, ideally within high-performance, mobile-first companies.

Responsibilities :

  • Build, manage, and optimize UAC campaigns across Google's mobile ecosystem
  • Own creative testing workflows and report back on learnings
  • Partner with senior stakeholders to support campaign builds and analysis
  • Track performance, maintain documentation, and ensure proper tagging and attribution
  • Contribute to forecasting, budgeting, and KPI management across key mobile channels

Ideal Candidate Profile :

  • 35 years of experience in growth marketing, with hands-on executional ownership
  • Deep experience running UAC and / or YouTube ads within Google's mobile ad ecosystem
  • Familiarity with MMPs (e.g., Appsflyer, Adjust, Branch) and performance tracking infrastructure
  • Mobile-first marketer who understands attribution, audience targeting, and optimization loops
  • Comfortable reporting to senior leads and operating in high-accountability environments
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    Mobile Marketing Manager • Austin, TX, US

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