Senior Enterprise ABM Marketing ManagerVirtualVocations • Racine, Wisconsin, United States
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Senior Enterprise ABM Marketing Manager
VirtualVocations • Racine, Wisconsin, United States
[job_card.variable_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]
A company is looking for a Sr. Enterprise Account-Based Marketing (ABM) Manager to design and execute strategic programs for engaging enterprise prospects and customers.
Key Responsibilities
Develop and execute personalized ABM programs for the enterprise segment
Build multi-channel account journeys in collaboration with cross-functional teams
Measure ABM effectiveness and optimize programs based on insights and performance
Required Qualifications
6+ years of B2B marketing experience, with 3+ years in ABM within an enterprise SaaS environment
Strong understanding of complex sales cycles and enterprise account structures
Experience with ABM tools such as 6sense, Marketo, Salesforce, and Tableau
Proven ability to collaborate with Sales and cross-functional teams
Strong analytical skills with experience in intent data and attribution reporting
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