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Go-to-Market (GTM) Operations Lead
Go-to-Market (GTM) Operations LeadCrewBloom • Reno, NV, US
Go-to-Market (GTM) Operations Lead

Go-to-Market (GTM) Operations Lead

CrewBloom • Reno, NV, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Go-to-Market (GTM) Operations Lead

Take ownership of building and managing our HubSpot Sales + Marketing program end-to-end, ensuring the team runs a consistent, data-driven motion. You'll design a clean data model, define clear stages and SLAs, implement automation, sequences / playbooks, quotes / products, dashboards / forecasting, and create practical SOPs. Phone workflows (recordings / transcripts) are important, but just one piece of the broader revenue engine you'll be responsible for operationalizing.

Job Responsibilities

Sales process, governance & data

  • Define and operationalize the sales process by standardizing deal stages, lifecycle definitions, and handoffs; implement SLAs with enforcement and alerts; establish governance for data quality and CRM usage; and finalize CRM structure, including objects, properties, and post-sale handoff needs.

Enablement & execution

  • Develop sales enablement tools and processes, including sequences / playbooks, pricing and quoting systems, forecasting and pipeline management, and an onboarding / SOP library for reps and managers.

    • Automation & integrations

  • Manage lead flow and scoring across channels, integrate Marketing Hub with consent / compliance, implement core system integrations (ads, analytics, e-commerce, telephony), and optionally connect billing or support tools for closed-loop reporting

    • Analytics, forecasting & ROAS

  • Develop role-based dashboards, implement blended attribution for full-funnel visibility, establish forecasting cadences, and deliver monthly RevOps insights.

    • Phone workflows (important but balanced)

  • Implement call logging, recording, and transcription to support forecasting, next-step mapping, coaching insights, and compliant documentation in SOPs.
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