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AI Consulting lead
AI Consulting leadPurple Drive • New York, NY, New York, USA
AI Consulting lead

AI Consulting lead

Purple Drive • New York, NY, New York, USA
[job_card.variable_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

AI Consulting lead (Direct Applicants Only)

Must Have Technical / Functional Skills

Technical Expertise :

  • Proficiency in AI / ML frameworks (TensorFlow, PyTorch), Generative AI models, and NLP techniques, Adobe’ suite of products
  • Hands-on experience with cloud AI services (AWS, Azure AI, Google Cloud AI) and tools like GitHub Copilot.
  • Strong programming skills in Python and familiarity with APIs for integration.

Domain Knowledge :

  • Understanding of digital experience platforms, marketing technology stacks (Adobe, Sitecore, Salesforce, etc.), and data ecosystems.
  • Exposure to personalization engines, recommendation systems, and conversational AI.

    • Roles & Responsibilities

    The AI Specialist will be a key contributor in TCS Interactive’s DX Practice, focusing on designing, developing, and deploying AI-driven solutions that enhance customer experience, marketing technology, and digital transformation initiatives. This role demands strong technical expertise in AI / ML and Generative AI, combined with a deep understanding of digital experience platforms and enterprise ecosystems.

    Solution Development :

  • Design and implement AI-powered solutions for personalization, automation, and customer engagement across marketing, commerce, and service channels.
  • Develop and optimize machine learning models for predictive analytics, recommendation engines, and conversational AI.

    • Innovation & Experimentation :

  • Drive PoC and MVP-led experimentation for AI use cases in DX, leveraging frameworks
  • Collaborate with design studios and engineering teams for rapid prototyping and creative AI engineering.

    • Integration & Deployment :

  • Integrate AI capabilities with enterprise platforms such as Adobe Experience Cloud, AEM, CDP, and marketing automation tools.
  • Ensure compliance with Responsible AI frameworks, geo-specific regulations, and data privacy standards.

    • Collaboration & Advisory :

  • Work closely with DX Advisors, Experience Designers, and Martech SMEs to align AI solutions with client objectives.
  • Participate in client workshops and strategic discussions to position AI capabilities effectively.

    • Generic Managerial Skills, If any

  • Strong analytical and problem-solving abilities.
  • Excellent communication and stakeholder management skills.

    • Ability to work independently and in cross-functional teams.

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