Senior Product Manager, SEO

Xometry (NASDAQ : XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry's digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.

The Senior Product Manager, SEO will be responsible for developing, implementing, and managing the company's search engine optimization strategy. This role will focus on driving organic traffic, improving search engine rankings, and enhancing the overall online visibility of the company's digital properties. The ideal candidate is a strategic thinker with deep technical SEO expertise, strong analytical skills, and proven leadership abilities.

Key Responsibilities

Strategy and Planning :

Develop and execute a comprehensive SEO strategy aligned with business objectives, including both technical and content-focused initiatives.

Conduct in-depth keyword research and competitive analysis to identify growth opportunities.

Stay up-to-date with the latest SEO trends, algorithm changes, and best practices.

Technical SEO :

Lead technical SEO audits to identify and address issues related to site architecture, crawlability, indexation, site speed, and structured data implementation.

Work closely with development teams to ensure SEO best practices are implemented during website updates and migrations.

Manage and optimize Google Search Console, Bing Webmaster Tools, and other relevant SEO platforms.

Content and Link Building :

Collaborate with the content and marketing teams to ensure content is optimized for target keywords and user intent.

Develop and manage a strategic link building and outreach program to increase domain authority.

Performance Monitoring and Reporting :

Define key performance indicators (KPIs) and regularly monitor organic search performance using tools like Google Analytics and various SEO platforms.

Prepare and present detailed reports on SEO performance, providing actionable insights and recommendations to stakeholders.

Team Leadership and Development :

Mentor and guide junior SEO specialists or team members.

Lead cross-functional projects, serving as the subject matter expert for all SEO-related initiatives.

Qualifications

Education :

Bachelor's degree in Marketing, Business, Computer Science, or a related field.

Experience :

5+ years of experience in managing and implementing large-scale SEO strategies, preferably in a fast-paced environment.

Skills :

Expert-level knowledge of technical SEO, including HTML, CSS, JavaScript, and their impact on SEO.

Proficiency with industry-leading SEO tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog).

Strong analytical skills with the ability to interpret data and translate it into actionable strategies.

Excellent verbal and written communication skills for presenting complex data and strategies.

Proven ability to manage projects independently and drive results.

The estimated base salary range for new hires into this role is $135,000- $175,000 annually + annual bonus depending on factors such as job-related skills, relevant experience, and location. We also offer a competitive benefits package, including 401(k) match, medical, dental and vision insurance; life and disability insurance; generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave; EAP, other wellbeing resources; and much more.

LI-Hybrid

And more!

Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

For US based roles : Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.