Director of Web Strategy (Tableau)

Director Of Web Strategy

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We are seeking a Director Of Web Strategy to lead the development and execution of comprehensive digital web strategies that drive user engagement, optimize customer experience, and achieve business objectives for the Tableau and Analytics business (including CRMA) at Salesforce. This role combines analytical thinking with creative problem-solving to enhance our web presence and digital customer journey. The role will oversee the broad analytics category at Salesforce, bringing a unifying strategy for Tableau.com and Salesforce.com analytics web pages.

Key responsibilities include :

• Develop and implement comprehensive website strategy focused on unifying a holistic web strategy for Tableau.com and Salesforce.com that is aligned with business goals and user needs
• Conduct competitive analysis and market research to identify opportunities and best practices to elevate the Tableau web footprint across Tableau and Salesforce
• Create strategic roadmaps for website optimization and digital experience enhancement, including working across our technology and product teams
• Partner with cross-functional teams to align web strategy with broader marketing and business initiatives

Qualifications :

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In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including : time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link : https : / / www.salesforcebenefits.com. For Washington-based roles, the base salary hiring range for this position is $177,600 to $257,600.