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TCI Marketing Manager
TCI Marketing ManagerTraci Connell Interiors • Dallas, TX, US
TCI Marketing Manager

TCI Marketing Manager

Traci Connell Interiors • Dallas, TX, US
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  • [job_card.full_time]
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TCI Marketing Manager

Traci Connell Interiors is seeking a Marketing Manager. Dallas, TX | Full-Time | Apply by : June 23, 2025 Company : Traci Connell Interiors Reports To : Traci Connell, CEO

About Us : Traci Connell Interiors is a nationally recognized luxury design firm based in Dallas, TX. Along with The Gloss, a coaching platform empowering interior designers to scale their firms using proven systems and strategies, these brands are reshaping the design industry through elevated interiors and business mentorship.

Role Overview : We're hiring a high-performing Marketing Manager to lead and execute strategy across both brands. You'll act as the hub between our internal team and outsourced vendors (SEO, Ads, PR, Community Manager) while overseeing all brand marketing, digital content, social media, events, lead generation, and campaign implementation.

This is a hands-on leadership role requiring a sharp eye for strategy, deep knowledge of digital marketing, and strong project management skills. You'll collaborate directly with the CEO and play a critical role in brand growth.

Key Responsibilities

Marketing Strategy & Oversight

  • Lead all marketing strategy across both brands to support business goals
  • Coordinate outsourced teams (SEO, Ads, PR, Community) and integrate efforts
  • Monitor KPIs and optimize campaigns based on performance data
  • Audit websites, landing pages, and sales funnels for alignment and conversions
  • Identify trends, competitor activity, and market shifts to adjust plans as needed

Project Management & Execution

  • Build and manage project timelines using Asana
  • Collaborate with teams to ensure marketing tasks are completed on schedule
  • Personally execute key components including content creation, email marketing, and social media
  • Streamline systems with SOPs, automations, and clear workflows

    • Social Media Management

  • Own and implement monthly content calendars for Instagram, Facebook, and more
  • Create compelling captions, graphics, and video scripts to drive engagement
  • Ensure brand voice and visuals are consistent across all platforms
  • Grow and nurture social communities with timely responses and interaction
  • Monitor analytics to improve post performance and track engagement KPIs

    • Content & Lead Generation

  • Plan and execute lead magnets, webinars, email nurture campaigns, and mini-course launches
  • Write engaging weekly newsletters with strategic calls-to-action
  • Develop high-converting email sequences for client acquisition and re-engagement
  • Implement Pinterest strategy

    • Event & Partnership Marketing

  • Plan and promote live events, retreats, webinars, and virtual experiences
  • Develop referral incentives and affiliate strategies
  • Coordinate local influencer campaigns and grassroots marketing initiatives
  • Travel locally with Traci to collect content for social media and PR

    • You're a Fit If You Have :

  • 5+ years experience in digital marketing and brand strategy in interior design field
  • Strong leadership and project management skills
  • Fluency in platforms like Canva Pro, Kajabi, ActiveCampaign, Buffer, and Asana
  • A passion for content, analytics, and creative storytelling
  • A proactive, solution-oriented mindset and collaborative attitude
  • Availability for in-person collaboration in Dallas and local travel with Traci

    • Bonus Points For :

  • Background supporting high-level personal brands or coaching programs
  • Confidence using AI tools to streamline content and marketing ideas

    • Immediate Priorities

  • Take over full execution of social media for both TCI and The Gloss
  • Create a 90-day roadmap for lead generation and nurture content across both brands

    • To Apply : Submit the following to info@traciconnellinteriors.com : Resume Cover letter sharing why you're a fit Examples of your marketing work (social media, campaigns, or KPIs)

    Company Standards and Expectations

  • Client Satisfaction : The client is highly satisfied with the design and service provided (client satisfaction survey) Clients engage in additional projects and refer colleagues to use your services.
  • Design Development : Innovative Designs that create a WOW factor for all clients.
  • Project Management : Project is on time and executed in an efficient, effective, professional manner (met project milestones and deadlines). Issues are anticipated and solved before they became problematic. Problems are addressed immediately with skill and diplomacy.
  • Leadership and Teamwork : Received positive feedback from internal staff and oversee Junior Designer. Staff feels supported, empowered, and receives positive and constructive feedback throughout the project. There is a strong, positive culture and camaraderie within the team.
  • Project is profitable per firm's profit guidelines and goals. Furnishings and materials are selected with quality, client needs, brand, aesthetics, and profit margin considered.
  • Designer brings new ideas, methods, and clients to the firm.

    • About the Company

    Traci Connell Interiors creates spaces that epitomize luxury and relaxation. Striking a balance of timelessness with modernity, Traci Connell stewards her firm in creating environments that are sophisticated and serene, delivering a full-service experience to her discerning clients. Traci's Dallas-based firm manages new builds, renovations, and furnishing projects across the United States that reflect the refined lifestyle of the city or the laid-back charm of vacation living. With over 20 years of design experience, Traci Connell is an AD Pro Directory Designer, has been named a D Home Best Designer from 2018 through 2025, and is a recipient of Luxe Interiors + Design's coveted Gold List award. Traci Connell Interiors has twice participated in the prestigious Kips Bay Decorators Showhouse, and the firm's work has been praised in esteemed publications, including Wall Street Journal, Luxe Interiors + Design, Veranda, Traditional Home, D Home, Dallas Morning News, and ArchitecturalDigest.com. Whether in city high-rises, polished suburban homes, or vacation retreats, TCI expertly crafts calm, inviting sanctuaries that serve as a welcomed escape from the dynamic pace of daily life.

    How to Apply

    This is an exciting opportunity to join a company with inspiring values and a real focus on the benefit of others and curating the longevity of a team. We care deeply about the work that we do and each other.

    Please apply using the form above, and for any questions please email info@traciconnellinteriors.com

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