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eCommerce Analyst
eCommerce AnalystImplus • Durham, North Carolina, USA
eCommerce Analyst

eCommerce Analyst

Implus • Durham, North Carolina, USA
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  • [job_card.full_time]
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Description

Implus Footcare LLC is an industry-leading global consumer packaged goods company with 20 brands in footwear accessories hosiery specialty running outdoor fitness and movement categories. Implus is headquartered in Research Triangle Park in Durham NC with locations in the United States Australia Canada Europe Hong Kong and South Africa. Our brand family includes Balega Harbinger TriggerPoint Perfect Sport-Brella DryGuy SKLZ RockTape Sof Sole Stabil Spenco Yaktrax Apara Airplus Sneaker Balls Sof Comfort Little Hotties Forcefield. From insoles socks and shoe care to fitness equipment and seasonal accessories Implus products are sold in over 80000 retail locations across North America and in over 70 countries worldwide.

At Implus we are committed to creating and sustaining an inclusive culture. We encourage & value different perspectives and are seeking an eCommerce Analyst who shares our commitment to inclusivity and enjoys working collaboratively with colleagues from diverse backgrounds

POSITION SUMMARY :

As an eCommerce Analyst you willgatheranalyzeand presentdata related tooureCommerce. You willplay a vital rolebyprovidingactionable insights thatoptimizemarketing strategies enhance sales performance and inform business decisions to help growoureCommerce closelywith our National Account ManagersDigital Retail Media manager and Operationsandplay a keyrolein coordinatingimplementingand trackingpromotions. You shouldbe someoneeager to take the next step inyourcareer and to drive best-in-class business analytics.

Essential Job Function :

  • Data Analysis & Reporting : Collect analyze and interpret data from multiple sources includingAmazonVendorCentral Bi SystemsSocialMediaplatforms Market Data toolsexternalmarketingtoolsand email campaigns. Develop andmaintaindashboards and reports to track key performance indicators (KPIs) andprovideregular insights to stakeholders.
  • Sales & Metrics Tracking : Monitor and report onthings likeeCommercesales traffic userengagement and conversion rates.
  • Ad Hoc AnalysisSupport : Supportad hocrequestforanalysis and insightsin to be able to findthe relevant data clean it up and provide insights at a fast pace whether the tool is ExcelBiora database.
  • Promotions Management : Coordinate theexecution and maintenance ofeCommerceand multi-channel the playbook and track the effectiveness of promotions andreport onresults.
  • Collaboration & Communication : Work with cross-functional teams including marketing sales and IT to implement data-driven strategies. Present findings and recommendations to both technical and non-technical audiences clearly and concisely.
  • Aspire to help build world-class insights capabilities rooted in deep consumer understanding : Work with IT and business owners to enhance the data foundation to support analysis and recommendations that drive growth in oureCommercebusinesses (AmazonD2Cand other online revenue channels).
  • Directly support theECommerceLeadershipteam : ProvideeCommercebusiness analysis ad hoc tasksreportsand presentations.
  • Master the data : Work independently withlargesometimes disparatedatasets to create data solutions. Correlate synthesizevalidateunderstandand report operational customer engagement quantitative and qualitative data points toidentifykey insights and trends.

This role will get visibility into many parts of the Implus organization and have a voice in key discussionswithin the team as well as with executive leadership.

Minimum Qualifications : Knowledge / Skills / Abilities

Proven experience asanECommerceor FinancialAnalyst or in a similar role .

Technical Skills :

  • Expert level Excel skills including managing and analyzing large data .
  • Experience with data visualization tools like Power BI or Sigma Computing.
  • Working knowledge of Amazon reporting (Vendor and Seller Central).
  • Comfort with financial measurements andcalculationslike Gross Profit Cost of Goods Sold and Revenue.
  • Hands-on familiarity witheCommercemarketing platformsis a benefit.
  • Understanding ofeCommercemarketing is a plus.
  • Prefer to have web analytics tools such as Google Analytics or Adobe Analytics experience.
  • Soft Skills :

  • Strong analytical critical thinking and problem-solving abilities.
  • Ability to span from lowest level detailed analysis to executive level summaries and interactions.
  • Keen business acumen to guide analysis and conclusions.
  • Desire to move our Data Analytics from what it is to what it should be.
  • Excellent communication and presentation skills.
  • Detail-oriented and highly organized.
  • A mindset to embrace the wonderful chaos and fast pace ofeCommercecommerce and marketing.
  • Education & Experience :

    Bachelors degree in Marketing Statistics Data Science or a related quantitative fieldOR a combination of education & experience

    Relevant Working Conditions & Physical Demands :

  • Observe / Identify : The ability to observe details at close range (within a few feet of the observer).
  • Hearing : Ability to effectively communicate with co-workers customers and vendors.
  • Operate : Write type and use the telephone copier and computer systems.
  • Stationary position : Must be able to remain in a stationary position 50- 75% of the time.
  • Mobility : Occasionally move about inside the office to access file cabinets office machinery attend meetings etc.
  • Communicate : Ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.
  • Implus is an Equal Opportunity / Affirmative Action Employer and committed to creating a diverse and inclusive company culture. All qualified applicants will receive consideration for employment without regard to race color religion / belief sex national origin gender identity sexual orientation age protected veteran status disability status or any other protected status under the law. Individuals needing a reasonable accommodation should contact

    Required Experience :

    IC

    Key Skills

    ArcGIS,Intelligence Community Experience,GIS,Python,Computer Networking,Data Collection,Intelligence Experience,R,Relational Databases,Analysis Skills,Data Management,Application Development

    Employment Type : Full-Time

    Department / Functional Area : Marketing

    Experience : years

    Vacancy : 1

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