Salesforce Marketing Cloud Engineer

Genesis10 is seeking a Salesforce Marketing Cloud Engineer for our client in the wealth management industry. This Direct Hire position offers locations in Plano, TX, Tampa, FL or Camus, WA.

W2 Status :

Only candidates available and ready to work directly as our client’s employee will be considered for this position. NO current or future sponsorships are available for this position.

Description :

As Salesforce Marketing Cloud Engineer, you will report to the Application Development Group Manager and oversees platform administration, technical implementation and advanced feature development across the Marketing Cloud ecosystem. You will be hands-on with day-to-day platform management while also implementing sophisticated solutions using Data Cloud, Personalization, and core Marketing Cloud functionality.

Responsibilities :

• Oversee data extensions, publication lists, and subscriber management
• Monitor platform health, system limits, and usage metrics
• Implement security best practices and manage authentication settings
• Maintain integrations with Salesforce CRM and third-party systems
• Troubleshoot platform issues and coordinate with Salesforce support when needed
• Build email campaigns using Email Studio and Content Builder
• Develop responsive email templates using HTML, CSS, and AMPscript
• Create dynamic content and personalization within email campaigns
• Implement advanced segmentation and targeting strategies
• Configure and manage triggered sends and transactional emails
• Optimize email deliverability and monitor sender reputation
• Design and build customer journeys using Journey Builder
• Implement marketing automation workflows and triggered campaigns
• Configure entry sources, decision splits, and engagement paths
• Set up journey analytics and performance monitoring
• Optimize journey performance based on engagement metrics
• Configure and manage data ingestion from multiple sources
• Design and implement data model objects (DMOs) for customer data
• Set up identity resolution rules and unified customer profiles
• Build audience segments and activate them across marketing channels
• Write SQL queries for data extraction and segmentation
• Monitor data quality and implement validation processes
• Maintain data streams and troubleshoot data flow issues
• Configure Einstein Personalization recommendations and predictive models
• Implement real-time personalization and content decisioning
• Build personalized experiences across email, web, and mobile channels
• Write and maintain AMPscript for dynamic content and personalization
• Create and manage SQL queries for data segmentation and reporting
• Build and maintain API integrations using REST and SOAP

Requirements :

Desired Skills :

If you have the described qualifications and are interested in this exciting opportunity, please apply

Ranked a Top Staffing Firm in the U.S. by Staffing Industry Analysts for six consecutive years, Genesis10 puts thousands of consultants and employees to work across the United States every year—in contract, contract-for-hire, and permanent placement roles. With more than 300 active clients, Genesis10 provides access to many of the Fortune 100 firms and a variety of mid-market organizations across the full spectrum of industry verticals.