Content Marketing SpecialistHafele Brand • Archdale, North Carolina, USA
Content Marketing Specialist
Hafele Brand • Archdale, North Carolina, USA
[job_card.variable_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]Develop high-quality persuasive presentations (PowerPoint or similar) for internal and external audiences that are well-written and designed Create structured visually clear narratives that support sales training and customer education efforts Partner with internal customers and subject matter experts to gather input validate content and refine messaging Manage content review cycles efficiently balancing accuracy with deadlines Independently manage content projects from concept through completion Maintain documentation version control and content organization Ensure deliverables align with brand standards and business goals Maintain consistency in tone terminology and messaging across content types Contribute to content frameworks templates and best practices Bachelors degree in Marketing Communications English Journalism Technical Writing or a related field Demonstrated writing experience with B2B products systems or complex subject matter Ability to work as a self-starter who works well to meet deadlines and project needs Strong command of written English with excellent attention to detail Experience working with cross-functional teams and subject matter experts Strong organizational and project management skills Proficiency with PowerPoint and common content creation tools Content is accurate clear and trusted internally and externally Internal teams rely on this role to make the complex simple Projects are delivered on time with minimal rework Content improves sales effectiveness training clarity and customer understanding
Role Overview
The Content Marketing Specialist is responsible for developing clear accurate and compelling content for technical products and solutions in a global B2B environment. This role partners closely with internal subject matter experts across product management engineering sales and training to translate complex information into customer-ready content.
This position is ideal for a strong writer and presentation builder who enjoys technical detail can manage projects independently and thrives in a collaborative cross-functional setting.
Key Responsibilities
Content Development
- Write and edit technical marketing content including advertising materials product descriptions brochures application guides and sales materials
- Translate complex product features and terminology into clear customer-focused messaging
- Ensure accuracy consistency and clarity across all B2B content
- Support additional marketing content creation in areas such as email website content and other media
Presentation & Sales Enablement Content
Cross-Functional Collaboration
Project Management & Ownership
Content Quality & Governance
Qualifications & Experience
What Success Looks Like
Required Experience :
IC
Key Skills
Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management
Employment Type : Full-Time
Department / Functional Area : Marketing
Experience : years
Vacancy : 1
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Content Marketing Specialist • Archdale, North Carolina, USA
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