Brand Development Manager / Ruby Division / Ste. Michelle

Overview

Responsible for achieving customer objectives, Key Performance Indicators, and targets by implementing strategies and tactics while managing customers in a manner that will achieve profitable long-term growth.

Primary Responsibilities

• Support accounts in trade channels including Off-Premise, regional, and national customers
• Drive brand success via leadership selling against trade channels and actively supporting the selling efforts of sales reps, district managers, and key account specialists within the wholesaler
• Lead all parts of the sales process including targeting appropriate accounts, lead selling, education and positioning brands for success within the account
• Monitor field implementation and execution of programs within assigned accounts to ensure product pricing and promotion
• Regularly interact with field management for updating programming and brand priorities, brand standards and best practices leading to successful execution in the market
• Provide detailed tracking reports of wholesaler performance against agreed-to supplier objectives
• Develop key account relationships that deliver measurable results
• Work with key assigned teams to deliver monthly goals (work-withs, product training samples, etc.)
• Create, coordinate, and attend on-site promotional functions at established customer accounts (e.g., winemaker dinners, product launches, and tastings)
• Perform other job-related duties as assigned

Additional Primary Responsibilities

Minimum Qualifications

Physical Demands