Paid Media Specialist

A company is looking for a Paid Media and Analytics Specialist to manage and optimize paid media campaigns.

Key Responsibilities

Build, launch, and maintain campaigns across Paid Search and Paid Social platforms

Continuously optimize campaigns and troubleshoot conversion tracking issues

Collaborate with team members to strategize and execute measurement and incrementality tests

Required Qualifications

Minimum of 2 years of agency experience and 3-5 years of relevant paid media and analytics experience

Proficient in Paid Search / Google Ads and Meta platforms

Experience with Google Analytics 4 and Google Tag Manager

Strong skills in Google Sheets and / or Excel for data analysis

Ability to connect paid media efforts to measurable business outcomes