Social Media Intern

Description:

Learning-Centered Responsibilities

• Learn how social media is used to amplify Rise Academy’s mission, values, and impact on students and families
• Observe and assist with the creation of mission-aligned content that highlights student achievements, staff excellence, school culture, and community partnerships
• Draft social media captions, graphics, and short-form videos under close supervision, with an emphasis on positive storytelling and ethical communication
• Support the planning and maintenance of a social media content calendar aligned to school events, enrollment initiatives, and community engagement efforts
• Assist with capturing photos and videos at Rise Academy events and programs, following all student privacy, consent, and brand guidelines
• Learn best practices for maintaining a consistent brand voice that reflects Rise Academy’s values of respect, integrity, service, and excellence
• Gain exposure to social media scheduling tools and introductory analytics, learning how engagement and reach support mission awareness
• Participate in content review and feedback sessions focused on skill-building, creativity, and professional growth
• Conduct guided research on social media trends and how schools and nonprofits effectively engage families and communities online
• Observe how confidentiality, professionalism, and responsible digital citizenship are applied in an educational setting
• Must have experience posting content on TikTok, Instagram, and Facebook.

Educational Structure & Supervision

• The intern will work under the direct supervision of the Director of Marketing & Communications or a designated Rise Academy mentor
• The internship includes regular check-ins, coaching, and feedback designed to support learning and professional development
• The intern will not replace or perform the essential job duties of paid staff

Professional & Career Development Outcomes

By the conclusion of the internship, the intern will have gained:

• Practical experience in school-based and nonprofit communications
• A deeper understanding of how storytelling supports student success and community engagement
• Foundational skills in content creation, branding, and digital professionalism
• Portfolio-ready work samples (subject to Rise Academy approval)
• Exposure to careers in marketing, communications, education, and nonprofit leadership

This unpaid internship is designed for college students or recent graduates seeking hands-on learning and portfolio development in social media and communications.

Requirements:

• Demonstrated experience using TikTok, Facebook, and Instagram (personal, academic, or project-based experience acceptable)
• Interest in marketing, communications, digital media, education, or nonprofit work
• Ability to create or assist with creating engaging social media content, including captions, photos, and short-form videos
• Basic understanding of social media trends, platform features, and audience engagement
• Strong written communication skills with attention to tone, clarity, and professionalism
• Creativity, reliability, and willingness to learn in a supervised, educational environment
• Ability to follow brand guidelines, confidentiality standards, and student privacy expectations
• Professional judgment when representing a school community online
• Ability to receive feedback, apply guidance, and grow skills over the course of the internship
• Access to a smartphone or device capable of capturing photos and videos (if applicable)
• Availability to commit to a consistent schedule for the duration of the internship