NEWS PRODUCER (MORNING) - WMTV

About Gray Media :

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top‑rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of U.S. television households. The portfolio includes 77 markets with the top‑rated television station and 100 markets with the first and / or second‑highest‑rated television station, as well as the largest Telemundo affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV households. Gray also owns Gray Digital Media, a full‑service digital agency, and additional media properties such as Raycom Sports, Tupelo Media Group, and PowerNation Studios, plus studio production facilities Assembly Atlanta and Third Rail Studios.

About WMTV :

WMTV is the NBC and CW affiliate headquartered in Madison, Wisconsin. Recently the 15 News team won two national Edward R. Murrow Awards for digital and on‑air work. The newsroom has also earned Emmys and Regional Edward R. Murrow Awards, including “Overall Excellence” in 2022, 2024 and 2025. WMTV’s producers are leaders who elevate newscasts while championing community initiatives such as the WMTV Diaper Drive, Share Your Holidays campaign and Take Your Brat to Work Day. Madison is consistently named one of the best places to live in the U.S.; the market is 1.5 hours from Milwaukee, 2.5 from Chicago and 5 from Minneapolis / St. Paul.

Job Summary :

WMTV 15 News has an immediate opening for a News and Digital Content Producer. The role creates, coordinates, and showcases content across on‑air and online platforms, and you will be cross‑trained to produce content for WMTV’s website and streamed feeds. You must be an innovator with a meticulous eye for detail, writing conversationally for TV and in AP style for digital.

Duties / Responsibilities :

Report to the News Director, Assistant News Director and Executive Producer to shape and execute WMTV’s digital‑first strategy.

Act with urgency and immediacy, researching and writing copy daily as new information emerges.

Identify opportunities for live streaming on the website, integrating live and user‑generated content into TV newscasts and the News Now Desk, and push alerts to extend reach.

Ensure story selection and placement adhere to journalistic and editorial standards and WMTV’s brand pillars.

Understand the Madison DMA, key target audiences and their media habits.

Produce engaging, error‑free work with rigorous attention to detail.

Communicate and collaborate professionally and respectfully with coworkers to enhance viewer experience.

Qualifications / Requirements :

Prefer a college degree in journalism or a related field, with at least one year of newsroom or digital producing experience.

Desire to win, a positive attitude, and openness to feedback.

Strong research and critical‑thinking skills; ability to dig beyond press releases and verify news tips.

Excellent time‑management, multitasking and composure under deadline pressure.

Established presence on digital platforms, including social media.

Working knowledge of CMS and digital platforms (ARC, Social News Desk, CrowdTangle); Photoshop experience is a plus.

Understanding and adherence to AP style.

Strong written and verbal communication skills.

Flexibility to work varied hours and shifts, including covering for coworkers and breaking news.

How to Apply :

If you feel you’re qualified, visit Enter the job title, station call letters or click “apply now” to upload resume, cover letter and references. Current employees may apply through Gray‑TV UltiPro self‑service portal.

Additional Info :

Gray Media provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability or genetics. We comply with all applicable state and local nondiscrimination laws. The company is drug‑free and prohibits workplace harassment of any kind. Improper interference with duties may result in disciplinary action up to discharge.

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