Paid Media Specialist

A company is looking for a Paid Media Specialist to drive scalable, data-driven growth through high-impact paid media strategies.

Key Responsibilities

Plan, set up, and launch campaigns across various platforms including Google, LinkedIn, and Meta

Continuously optimize campaigns through budget reallocation, bidding strategies, and creative updates

Analyze performance and deliver actionable insights to stakeholders while managing global paid media investments

Required Qualifications

Hands-on experience managing paid campaigns across platforms like Google, LinkedIn, and Meta

Strong analytical skills to utilize website behavior and conversion data for decision-making

Experience in managing multi-country campaigns with compliance to data privacy regulations

Proven ability to run structured tests across keywords, creatives, and audiences

Experience collaborating with marketing and data teams to align paid media strategies with overall objectives