Marketing Analyst

1 Adventist Health Way

Roseville, CA 95661

Description : REMOTE

• Drives philanthropy through donor and prospect intelligence. Provides donor research and analytics services for system and markets, coordinates impact reports, analyzes biographical, financial and other data from a variety of internal and external sources. Provides shared service for market philanthropy database operations.

Function : Market Outreach

Family : Philanthropy

Education Requirements :

• Minimum Education - Associate's / Technical Degree or equivalent combination of education / related experience : Required
• Bachelor's Degree in fund raising, business administration or healthcare administration or equivalent combination of education / related experience : Preferred

Minimum Work Experience :

• Three years' related experience : Preferred

Required Licenses :

• Certified Fundraising Executive (CFRE) accreditation : Preferred

Required Skills

• Blackbaud RE NXT is required.
• Knowledge of enterprise subscriptions to Blackbaud FE NXT, Fundraiser Performance Management is preferred.
• Excellent proficiency in business communication tools, including Microsoft products (Outlook, Word, Excel, PowerPoint).
• Direct experience in developing data entry standards and analytic tools such as statistical models, data mining, and wealth screening is preferred.
• Tools may include : ResearchPoint, Lexis Nexis, Guidestar, Foundation Search, and Foundation Directory.

Essential Functions

• Ensures high level data integrity, initiates and executes global changes and updates of donor database.
• Maintains current knowledge of HIPAA and fundraising regulations, and strives to ensure PHI compliance.
• Adheres to the Code of Professional Fundraising Ethics, Association for Fundraising Professionals Donor's Bill of Rights, and meets all aspects of Adventist Health's philanthropy confidentiality practices.
• Responsible for developing strategic, accurate, confidential, and detailed reports reflecting philanthropy and grants activities.
• Provides database support to market philanthropy data leads to ensure data governance standards are maintained, the generation of KPI weekly / monthly / quarterly and annual dashboards, confirm impact reports, and provide database security access and orientation for new associates.
• Collaborates with internal stakeholders in payroll / human performance, information technologies and finance to advance strategic initiatives.
• Actively identifies and researches individuals, corporations and foundations to analyze biographical, financial, and other data obtained from a variety of internal and external sources to determine capacity and inclination to give.
• Records research in RE NXT and prepares prospect research reports for markets and system major gift solicitors.
• Performs other job-related duties as assigned.